Laura Lines Email and Phone Number
Laura is an award-winning, results-oriented marketing professional with over 12 years of experience in building brands, growing market share, and driving bottom-line results. She has a proven track record in strategic marketing, brand management, and leading teams to create high-impact events and innovative marketing strategies that resonate with target audiences.Laura's core competencies include event planning and management, product launches, digital and traditional media buying, CRM implementation, and strategic partnerships. She is recognized for her fearless leadership, problem-solving abilities, and passion for generating big ideas that make a difference. Her expertise also extends to P&L management and professional sports sponsorships, where she has successfully negotiated contracts and executed impactful brand activations.In addition to her corporate achievements, Laura is deeply committed to community engagement through her work with Streetdog Foundation. She plays a pivotal role in the organization's mission to save and rehabilitate dogs, helping to organize events and initiatives that have contributed to saving over 1,500 dogs and celebrating 15 years of impact in the Memphis community.In 2024, Laura was honored as a Smart Woman in Meetings Innovator, underscoring her dedication to excellence and innovation in the industry.
Clutch
View- Website:
- clutchperformance.com
- Employees:
- 60
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ClutchAtlanta, Ga, Us -
Vice President MarketingLeo Events 2020 - 2024Memphis, Tennessee, Us -
Marketing DirectorTitan Distributors, Inc. 2017 - 2020Memphis, Tennessee, Us -
Vice President, Marketing & Sales SupportKrone Na, Inc. 2014 - 2017Olive Branch, Ms, UsManaged a team of 18 with seven manager-level direct reports. Departments include brand marketing,advertising, product and parts marketing, training, customer service, channel development, and IT. Oversaw Marketing for three company-owned dealership locations. -
Sr. Product Marketing, Harvesting PlanningAgco Corporation 2014 - 2014Duluth, Georgia, UsStrategic marketing planning for 3 brands of combines. Worked cross-functionally with brand, channel, customer markets, pricing, demand planning and engineering. Created and delivered dealer-facing training on the full line of combine product offering. Participated in a dual-stream marketing planning at the dealer level to assist high-potential outlets sell more product. -
Sr. Brand Marketing Specialist, Hesston By Massey FergusonAgco Corporation 2011 - 2014Duluth, Georgia, UsFull-scale management of the Hesston by Massey Ferguson hay and forage brand including strategic market planning, budgeting and execution of brand and product tactics. Directed all agencies related tothe Hesston brand including: agency of record, media agency, social media agency, sports activation agency and research firm. Instituted and oversaw a major sports sponsorship program including a team of 9 sponsored athletes. Direct management of one employee related to the sport sponsorship and matrix supervision of one communication specialist. -
Field Marketing Specialist | Compact Utility Equipment (Cue) DivisionAgco Corporation 2009 - 2011Duluth, Georgia, UsLead a team of five marketing specialist to develop marketing strategy for the consumer segment of the business. Created internal employee- and dealer-facing product training materials including productinformation guides, marketing bulletins and presentations. Worked within a team to develop a new channel of distribution for the lawn and garden segment of the business. -
Brand Marketing Specialist, Massey FergusonAgco Corporation 2008 - 2009Duluth, Georgia, UsImplemented marketing plans for the Massey Ferguson brand including campaign development andtactical execution for the CUE, HHP, combine and hay segments. Worked cross-functionally withvarious members of the marketing teams including product, channel and pricing. -
Jr. AccountantAgco Corporation 2004 - 2008Duluth, Georgia, UsIn charge of month-end close and preparation of North America operating book, general ledger account reconciliation and journal entries. Account administrator for expense reporting system. Assisted in standard cost setting and physical inventories.
Laura Lines Education Details
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University Of Georgia - Terry College Of BusinessEconomics
Frequently Asked Questions about Laura Lines
What company does Laura Lines work for?
Laura Lines works for Clutch
What is Laura Lines's role at the current company?
Laura Lines's current role is Vice President Marketing | Brand Marketing, Event Marketing, Sales Support.
What schools did Laura Lines attend?
Laura Lines attended University Of Georgia - Terry College Of Business.
Who are Laura Lines's colleagues?
Laura Lines's colleagues are Megan Kern, Stephen Forbush, Megan Herberg, John Poferl, Jennifer Johnson, Mike Miller, Jack Lumpe.
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