Laura Lionetti Barton, Nacd.Dc

Laura Lionetti Barton, Nacd.Dc Email and Phone Number

Consultant @ .
Tampa, FL, US
Laura Lionetti Barton, Nacd.Dc's Location
Tampa, Florida, United States, United States
Laura Lionetti Barton, Nacd.Dc's Contact Details

Laura Lionetti Barton, Nacd.Dc personal email

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Laura Lionetti Barton, Nacd.Dc phone numbers

About Laura Lionetti Barton, Nacd.Dc

Strategic leader and creative problem solver. Public and private company Board experience. Broad business operations expertise including strategy, governance, HR, ESG and IT including P/L responsibility. Deep specialized expertise in branding, marketing and communication with the ability to express complex ideas simply and clearly.

Laura Lionetti Barton, Nacd.Dc's Current Company Details
.
Consultant
Tampa, FL, US
Laura Lionetti Barton, Nacd.Dc Work Experience Details
  • .
    Consultant
    .
    Tampa, Fl, Us
  • Cic Ocean Research
    Lead Independent Director, Chair Of Compensation & Governance Committee
    Cic Ocean Research Apr 2021 - Present
    Rarotonga, Cook Islands
    CIC Ltd holds an exploration license over 211,545 km2 in the Cook Islands' EEZ.
  • Odyssey Marine Exploration
    Consultant
    Odyssey Marine Exploration Jun 2023 - Jun 2024
  • Odyssey Marine Exploration
    Director, Chief Business Officer, Corporate Secretary
    Odyssey Marine Exploration Jun 2015 - May 2023
    (Nasdaq: Omex)
    Odyssey Marine Exploration, Inc. (NASDAQ: OMEX) discovers, validates and develops subsea mineral deposits to provide access to critically needed resources in an environmentally responsible manner.Corporate Secretary for Odyssey Marine Exploration and Director/Manager and/or Secretary for seven domestic and four international subsidiaries from June 2015 - May 2023.Member of the Board of Directors from June 2019 - May 2023 Chief Business Officer from March 2021 - May… Show more Odyssey Marine Exploration, Inc. (NASDAQ: OMEX) discovers, validates and develops subsea mineral deposits to provide access to critically needed resources in an environmentally responsible manner.Corporate Secretary for Odyssey Marine Exploration and Director/Manager and/or Secretary for seven domestic and four international subsidiaries from June 2015 - May 2023.Member of the Board of Directors from June 2019 - May 2023 Chief Business Officer from March 2021 - May 2023.Led strategic and business operations initiatives at Odyssey including Communications, Governance, HR, IT ESG and Facilities while supporting funding and finance efforts prior to hire of finance-focused CFO. Optimized business operations including reorganization of IT structure and internal data processes to include transition from on-prem servers to the cloud, resulting in cost reduction of 50%+ while increasing access and efficiency. Ms. Barton bridged all Odyssey departments to facilitate alignment and progress toward the company’s strategic goals including increasing the company’s subsea mineral portfolio value. Show less
  • Odyssey Marine Exploration
    Head Of Communications
    Odyssey Marine Exploration Jan 1998 - Mar 2021
    Tampa, Florida, United States
    EVP from 2012, VP from 2007, Director of Corporate Communications and Marketing from 2003, consultant and Communications Manager from 1998.Developed and built an internationally known brand. Highlights included:* Secured and oversaw production of 17 hours of prime-time television programming detailing Odyssey's work which aired on PBS, National Geographic, Discovery Channel, C5* Secured and executed national promotions with two franchise Disney Pictures' films; National Treasure… Show more EVP from 2012, VP from 2007, Director of Corporate Communications and Marketing from 2003, consultant and Communications Manager from 1998.Developed and built an internationally known brand. Highlights included:* Secured and oversaw production of 17 hours of prime-time television programming detailing Odyssey's work which aired on PBS, National Geographic, Discovery Channel, C5* Secured and executed national promotions with two franchise Disney Pictures' films; National Treasure 2 and Pirates of the Caribbean: At World's End* Published nearly 50 archaeological reports detailing Odyssey's work in four full-color volumes (Oceans Odyssey), two popular trade books (Lost Gold of the Republic and Bottles of the Republic)* Developed content for and promoted Odyssey's Shipwreck and Treasure museum* Created an online virtual museum* Created a successful online shipwreck store for authentic shipwreck artifacts (trade goods) merchandise and jewelry inspired by or created from shipwreck find* Created, produced and placed advertisements to support shipwreck coin sales* Secured and managed international media coverage for Odyssey projects including multiple front-page articles in NYTimes, multiple network morning show appearances, network nightly news pieces and hundreds of articles and television hits domestically and internationally Show less
  • Seascape Artifact Exhibits
    General Manager
    Seascape Artifact Exhibits Jan 2016 - Nov 2019
    Tampa, Florida, United States
    Through a services contract between Odyssey Marine Exploration and Seascape Artifact Exhibits, served as General Manager for Seascape from company creation through sale in 2019 with full P&L responsibilities. Created two interactive shipwreck museums for clients (Pirates Treasure, St. Thomas, USVI and Shipwrecked Treasure Museum, Branson, MO) which combine authentic shipwreck artifacts, pirate lore, and the technology used to discover and conduct archaeological excavations of deep ocean… Show more Through a services contract between Odyssey Marine Exploration and Seascape Artifact Exhibits, served as General Manager for Seascape from company creation through sale in 2019 with full P&L responsibilities. Created two interactive shipwreck museums for clients (Pirates Treasure, St. Thomas, USVI and Shipwrecked Treasure Museum, Branson, MO) which combine authentic shipwreck artifacts, pirate lore, and the technology used to discover and conduct archaeological excavations of deep ocean shipwrecks. Show less
  • Llb Communications, Inc
    President, Creative Director
    Llb Communications, Inc 1994 - 2003
    Tampa, Fl
    Marketing, production and communications services for a variety of broadcast networks including FOX and CBS, program distributors including Columbia-TriStar and Keller Siegel Entertainment and individual television stations.
  • University Of South Florida
    Adjunct Faculty
    University Of South Florida Aug 1996 - May 1997
    Tampa, Fl
    Taught "Writing for Radio and Television" for the Department of Mass Communications. Class instruction included writing and basic radio production skills and techniques.
  • Fox Broadcasting
    Associate Director, Affiliate And National Promotion
    Fox Broadcasting 1992 - 1994
    Los Angeles, Ca
    Promotion and advertising consultant to 20 Fox Affiliates in large and medium markets and led National Promotions for various programs including The Simpsons, Melrose Place, In Living Color, The Adventures of Brisco County Jr, The Chevy Chase Show, Living Single and Martin
  • Wfts-Tv
    Creative Services Director
    Wfts-Tv 1985 - 1991
    Tampa, Fl
    Head of the in-house advertising and promotion agency for the Independent,​ then FOX affiliated station. Responsibilities included promotion strategy and implementation, radio and television production, media buying/placement, budgeting, Kid's Club and Kid's Club programming, contests, promotions and events to increase viewership and ratings.* Increased performance of Fox programming from one of the worst performing markets (prior to affiliate switch) to rank consistently as one of the top… Show more Head of the in-house advertising and promotion agency for the Independent,​ then FOX affiliated station. Responsibilities included promotion strategy and implementation, radio and television production, media buying/placement, budgeting, Kid's Club and Kid's Club programming, contests, promotions and events to increase viewership and ratings.* Increased performance of Fox programming from one of the worst performing markets (prior to affiliate switch) to rank consistently as one of the top 10% Fox affiliates in the country. Show less

Laura Lionetti Barton, Nacd.Dc Skills

Media Relations Public Relations Corporate Communications Marketing Communications Social Media Strategic Planning Television Writing Crisis Communications Reputation Management Advertising Marketing Strategy Press Releases Communications Planning Publicity Strategic Communications Speech Writing Message Development Event Planning Press Conferences Investor Relations Copywriting Spokesperson Internal Communications Community Relations Promotions Crisis Management Event Management Media Events Newsletters Talking Points Production Contract Negotiation Issues Management Creative Development Media Outreach Global Communications Fact Sheets Media Strategy Key Message Development Strategic Counsel Executive Counsel Content Development Executive Communications Communications Strategy Key Messages Stakeholder Relations Corporate Positioning Media Spokesperson Media Tours

Laura Lionetti Barton, Nacd.Dc Education Details

Frequently Asked Questions about Laura Lionetti Barton, Nacd.Dc

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Laura Lionetti Barton, Nacd.Dc's current role is Consultant.

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What schools did Laura Lionetti Barton, Nacd.Dc attend?

Laura Lionetti Barton, Nacd.Dc attended University Of South Florida, Kaiserslautern American High School.

What skills is Laura Lionetti Barton, Nacd.Dc known for?

Laura Lionetti Barton, Nacd.Dc has skills like Media Relations, Public Relations, Corporate Communications, Marketing Communications, Social Media, Strategic Planning, Television, Writing, Crisis Communications, Reputation Management, Advertising, Marketing Strategy.

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