Vp, Director, Insights & Analytics
Current
Jul 2023 - Present
AeroLeads people directory · profile
Laura Lee Email & Phone Number
VP, Director, Insights & Analytics ✦ Adept Storyteller ✦ Qualitative and Quantitative Researcher ✦ People Manager
at
Golin
1 work email found
@sparkfoundryww.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
VP, Director, Insights & Analytics ✦ Adept Storyteller ✦ Qualitative and Quantitative Researcher ✦ People Manager
Location
Greater Chicago Area, United States, United States
Who is Laura Lee? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Laura Lee is listed as VP, Director, Insights & Analytics ✦ Adept Storyteller ✦ Qualitative and Quantitative Researcher ✦ People Manager at Golin, based in Greater Chicago Area, United States, United States. AeroLeads shows a work email signal at sparkfoundryww.com and a matched LinkedIn profile for Laura Lee.
Laura Lee previously worked as VP, Director, Insights & Analytics at Golin and Director, Analytics & Insights at Spark Foundry. Laura Lee holds Bba, Marketing Concentration from University Of Michigan - Stephen M. Ross School Of Business.
Company email context
Email format at Golin
This section adds company-level context without repeating Laura Lee's masked contact details.
{first}.{last}@sparkfoundryww.com
86% confidence
AeroLeads found 1 current-domain work email signal for Laura Lee. Compare company email patterns before reaching out.
Profile bio
About Laura Lee
A naturally curious and passionate problem-solver, dedicated to translating data and research into actionable insights that drive business results, with a certificate in graphic design from The School of the Art Institute of Chicago.I enjoy roles and projects that allow me to work collaboratively with a broad variety of stakeholders and teams to solve business challenges using research and insights. Core competencies include:► RESEARCH DESIGN: Over 15 years of market research experience with deep knowledge of the digital media and advertising space. Ability to manage all aspects of primary research projects from vendor selection, questionnaire development, data analysis, storytelling and presentation of insights. Experience with a wide variety of syndicated research tools, advertising effectiveness studies and both qualitative and quantitative research methodologies. ► STORYTELLING & PRESENTATION: I have a passion for turning data into impactful insights. I am a highly disciplined researcher with great attention to detail and expertise in data visualization. I am a proficient communicator with experience presenting to executive-level audiences.► PEOPLE MANAGEMENT: Proven leader with experience building and leading a team and working cross-functionally. I have over 7 years of people management experience and truly enjoy developing and managing teams of researchers. EXPERTISE: Qualitative Research | Quantitative Research | Questionnaire Design | Data Analysis | Storytelling | Presentation | Sales Insights | Client Management | Team Management | Vendor Selection | Budget Oversight | Executive Influence | Graphic Design
Listed skills include Market Research, Digital Marketing, Marketing, Online Advertising, and 46 others.
Current workplace
Laura Lee's current company
Company context helps verify the profile and gives searchers a useful next step.
12 roles · 24 years
Laura Lee work experience
A career timeline built from the work history available for this profile.
Director, Analytics & Insights
Mar 2020 - Jul 2023
Director Of Quantitative Research
Sep 2019 - Dec 2019
Director Of Sales Insights And Thought Leadership
- Developed an annual thought leadership roadmap for Verizon Media/Oath managing an annual research budget. Collaborated with executive level leadership to ensure all research aligned to go-to-market messaging and.
- Managed a team that was responsible for both Thought Leadership research and large scale Agency Partnership Research that strengthened relationships with agency clients with annual ad spend commitments over $2MM.
- Led vendor selection, questionnaire development, analysis, presentation and packaging of research.
- Presented research internally and externally to executive audiences and collaborated with strategy, positioning, marketing, sales and product teams to incorporate research results into webinars, whitepapers, case.
- Successfully built a highly effective team that received high client satisfaction ratings, onboarded and trained new employees, developed research and publication standards and facilitated change management through.
2017 - 2019
~2 yrs
Director Of Sales Insights For Finance, Insurance, Tech, And Telco Categories
Managed a team that provided sales insights for multiple categories and leading vertical properties accounting for over 75% of Yahoo category sales revenue.Category research included support for $650K of ad effectiveness studies, proprietary primary research, and RFP insights support synthesizing data from syndicated tools, primary research and first party.
2016 - 2017
~1 yr
Senior Manager, Strategic Research And Insights For The Finance Category
Supported all sales insights requests for the Yahoo Finance property and for the Financial Services vertical and sub-categories including Auto Insurance, Brokerage, Tax, Credit Cards and Banking.Completed research to understand key competitive differentiators of Yahoo Finance property, segmentation of key audiences, development of performance metrics.
2013 - 2016
~3 yrs
Manager, Strategic Research & Insights For The Finance Category
2011 - 2013
~2 yrs
Manager, Market Research & Statistics
Oversaw a team of contractors and associates accountable for producing $3.0 MM in custom research initiatives annually in support of needs for associations including ABMA, BCI and American Cremation Society
2010 - 2011
~1 yr
Manager Of Digital Research
Developed consumer, competitive and marketplace insights using data from a syndicated and proprietary research sources across SEM, social and digital media including Adgooroo, Comscore, Forrester, Hitwise Iconoculture and Nielsen.
2007 - 2010
~3 yrs
Account Associate Ii
Served in an account management role for a range of Fortune 500 food and beverage manufacturer and restaurant chain operator clients totaling approximately $2.0 MM in annual revenue.
2005 - 2007
~2 yrs
Marketing Associate
Helped design print collateral, compiled targeted brochures and assisted with business development initiatives and RFPs.
2003 - 2005
~2 yrs
Database Administrator
2002 - 2004
~2 yrs
2 education records
Laura Lee education
Bba, Marketing Concentration
University Of Michigan - Stephen M. Ross School Of Business
Certificate, Graphic Design
School Of The Art Institute Of Chicago
FAQ
Frequently asked questions about Laura Lee
Quick answers generated from the profile data available on this page.
What company does Laura Lee work for?
Laura Lee works for Golin.
What is Laura Lee's role at Golin?
Laura Lee is listed as VP, Director, Insights & Analytics ✦ Adept Storyteller ✦ Qualitative and Quantitative Researcher ✦ People Manager at Golin.
What is Laura Lee's email address?
AeroLeads has found 1 work email signal at @sparkfoundryww.com for Laura Lee at Golin.
Where is Laura Lee based?
Laura Lee is based in Greater Chicago Area, United States, United States while working with Golin.
What companies has Laura Lee worked for?
Laura Lee has worked for Golin, Spark Foundry, G2, Verizon Media, and Yahoo.
How can I contact Laura Lee?
You can use AeroLeads to view verified contact signals for Laura Lee at Golin, including work email, phone, and LinkedIn data when available.
What schools did Laura Lee attend?
Laura Lee holds Bba, Marketing Concentration from University Of Michigan - Stephen M. Ross School Of Business.
What skills is Laura Lee known for?
Laura Lee is listed with skills including Market Research, Digital Marketing, Marketing, Online Advertising, Digital Strategy, Online Marketing, Sem, and Digital Media.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial