Laura Wright Email & Phone Number

Largo (Tampa Bay), Fl, Us

I am an accomplished MDM manager responsible for implementing and managing enterprise-wide PIM and MDM (Customer domain) systems. I excel at managing projects from start to finish, gathering requirements, and working cross-functionally to influence system design and direction. My passion for delivering results and tackling challenges has driven me to excel in my field.

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Carlisle, Ma, Us

• Lead the ongoing project schedule, budget, milestones, resources, issues and risks • Maintain open and honest communication with clients and cross-functional teams • Manage the on-boarding of new customers as well as facilitate the roll-out of technical features for existing customers • Engage and collaborate with customers to drive meeting their business goals while guiding them toward industry best practices• Experience implementing WinShuttle/Enterworks

Eden Prairie, Minnesota, Us

• Advise business leaders on business domain and its integration to downstream systems.• Gather business requirements and translate them into technical specification, POC and implementation.• Develop a process and data model based on business requirements to introduce new data into a business domain and the effects on the overall business model.• Product/Program Management: Agile project planning, backlog refinement and execution utilizing Jira.

West Dundee, Illinois, Us

• Implementation manager focused in data migration, data quality, master data management, business process management & digital asset manager across multiple industries.• Lead implementation team of 6 through end-to-end assessment, requirements gathering, development of specific delivery strategies, implementation and post go-live support.• Mentor and train junior level resources team for consistent practices of implementation and knowledge transfer of product features and benefits.• Completed over 8 successful implementations throughout entire client lifecycle from gathering requirements to client go-live and support.• Successfully upgraded 10+ clients including upgrading database, customizations, creating new processes as needed and data migration.• Subject Manager Expert on product and technical expertise on products to clients and internal team.• Conduct onsite client training to prepare for go-live.• Develop technical documents to include details of the implementation delivery methodologies while describing the client’s data and organizational governance, business processes and workflows (as is and to be) and change management.• Manage project details and timelines while leading and mentoring project• Manage client expectations regarding project scope, timelines, and deliverables.• Work with clients during QA and UAT to provide solutions and problem resolution.• Configure and customize system repository to implement fields that fit needs of the client.• Experience includes: MS SQL, Windows, Rest API, XML, Informatica PIM, WerkII

West Dundee, Illinois, Us

Bozeman, Montana, Us

• Played a critical role in building and launching of Murdoch's online store; including platform selection, navigation development, project management, integration with current business processes and product asset management.• Product Management- evaluated and refined business and user requirements for software development• Responsible for the selection, initial configuration and system integration of Informatica PIM (product information management) with external implementation team.• Business owner and manager for PIM (product information management) which handles all product data for over 100,000 skus.• Agile/Scrum development team member for eCommerce launch.

We find people who love what they do—marketing. Then, we put them to work for you.Orbital Marketing Solutions assembles a unique, handpicked team of marketing specialists, for each project—without big agency overhead. • Branding initiatives, marketing communications planning, strategic planning, advertising, direct marketing, internet marketing, website development, event marketing, and public relations.• Manage the re-branding process of a pharmaceutical technology company including developing mission statement, brand attributes, naming process and market research.• Develop comprehensive communication and marketing plans for multiple industries and clients. (includes collateral, direct marketing, social, online and print media)• Evaluate current market landscape to identify new target markets with the best opportunity for growth. Create targeted marketing plan to reach new market.• Manage website development projects and implementation.

• Develop communication and marketing plans.• Created and implemented comprehensive fundraising campaigns for local non-profit. (including PR, online, print and promotional components)• Managed development of annual report for telecommunications client.

• Developed and executed strategic plans, including comprehensive brand strategies across all products and services. • Spearheaded creative development of all marketing and advertising materials.• Established and monitored over $2.5M annual budgets to ensure the most effective use of resources.• Clients: Regional bank, healthcare and convention visitors’ bureau• Created targeted customer retention and acquisition programs.• Led marketing and advertising communication projects for clients from concept through production and implementation.

• Created Moonlight Basin’s initial brand awareness campaign, focusing on its brand position as a new ski resort.• Developed, implemented and monitored over 10 local and national partnerships .

• Product managemento Assisted in the coordination of moving manufacturing from US to Europe and China.o Developed new global packaging for integration of products.o Developed promotional programs targeting retailers and distributors.o Reviewed and executed company purchases in relation to sales and inventory levels to improve stock turns while maintaining customer satisfaction.• Successful launch of two new product lines, from R&D to retail. o Created and executed marketing plans for two different product lines with over 80 sku’s.o Worked with outside agencies and vendors to create product merchandizing displays, global new package designs.o Developed marketing support and training materials for international use.• Directed web site development and implementation. (http://www.liquitex.com/default2.cfm)

New York, Ny, Us

• Conducted reviews of internal procedures and supervisory controls to ensure compliance with IRS regulations. • Developed procedures to monitor testing of online account initiative.• Conducted quarterly reviews of essential processes and recommended improvements.

Mba

Bachelor Of Science (B.S.), Marketing