Laura Mihalka

Laura Mihalka Email and Phone Number

Underdog Media @ Underdog Media
santa barbara, california, united states
Laura Mihalka's Location
Ventura, California, United States, United States
Laura Mihalka's Contact Details
About Laura Mihalka

Internet Advertising, Online Marketing

Laura Mihalka's Current Company Details
Underdog Media

Underdog Media

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Underdog Media
santa barbara, california, united states
Website:
underdogmedia.com
Employees:
21
Laura Mihalka Work Experience Details
  • Underdog Media
    Accounting Manager
    Underdog Media Nov 2016 - Present
    Oversee all bookkeeping operations: payroll, accounts payable, receivables, invoicing, bank reconciliations in Quickbooks OnlineGenerate and analyze reports and other financial informationAll HR and benefit activity - 401K administration, PTO tracking, healthcare Prepare all necessary taxes forms 1099s, W2s, etc and interact with our accountant.
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  • Underdog Media
    Advertising Account Manager
    Underdog Media Jan 2008 - Nov 2016
    Santa Barbara, California Area
    Manage all aspects of online advertising campaigns. Communicate with clients about their product, performance and ROI goals. Set up budgets, creative, targeting, and optimization in Underdog Media’s ad server. Monitor live campaigns’ data, performance, profitability and effectiveness. Conversant with online advertising metrics: CTR, eCPM, eCPA, EPC, etc.Analyze statistics and experiment with targeting variables (GEO, browsers, DMA)Report to salespersons and advertisers about performance and traffic variables. Set up and monitor programmatic/RTB campaigns.Buy and analyze traffic on Google’s Doubleclick Ad Exchange.Design and/or manipulate creative in Flash and Photoshop.Set up retargeting and conversion pixels or postbacks/server to server calls. Interact with affiliate company software: CAKE, Hasoffers, etc.Spot advertising trends and procure new offers.Identify “sweet spots” between advertisers and publishers in order to build campaign momentum. Assist publisher team in marketing to direct sites.
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  • Laura Mihalka Music
    Self - Employed Musician
    Laura Mihalka Music Jan 1993 - Present
    1993-Present - Write or perform music as a cellist or bassist. I do studio work, typically on cello. I can read music or create parts. https://soundcloud.com/lauramihalka/sets/laura-sings
  • Santa Barbara Staffing
    Employment Counselor
    Santa Barbara Staffing Feb 1994 - Aug 1998
    Santa Barbara, California Area
    Worked with employers to find applicants for direct hire placements and temporary assignments. Focused in the technical and manufacturing sector.(engineers, technicians, quality, software personnel)Screened resumes against job requirements.Interviewed applicants on phone and in person about experience and career goals. Coordinated interviews between employers and applicants. Negotiated salary, start dates and bonuses. Offered resume assistance to applicants. Toured companies to get a feel for the environment and culture.

Laura Mihalka Skills

Online Advertising Online Marketing Advertising Management Digital Marketing Social Media Marketing Digital Media Social Media Lead Generation Digital Strategy Sem

Laura Mihalka Education Details

Frequently Asked Questions about Laura Mihalka

What company does Laura Mihalka work for?

Laura Mihalka works for Underdog Media

What is Laura Mihalka's role at the current company?

Laura Mihalka's current role is Underdog Media.

What is Laura Mihalka's email address?

Laura Mihalka's email address is la****@****lka.com

What is Laura Mihalka's direct phone number?

Laura Mihalka's direct phone number is +180532*****

What schools did Laura Mihalka attend?

Laura Mihalka attended Uc Santa Barbara.

What are some of Laura Mihalka's interests?

Laura Mihalka has interest in Gina Villalobos, Channel Islands Chamber Orchestra, Playing Cello For Various Artists, Music, Delaney Gibson.

What skills is Laura Mihalka known for?

Laura Mihalka has skills like Online Advertising, Online Marketing, Advertising, Management, Digital Marketing, Social Media Marketing, Digital Media, Social Media, Lead Generation, Digital Strategy, Sem.

Who are Laura Mihalka's colleagues?

Laura Mihalka's colleagues are Felipe Felix, Kevin Park, Jeff Citro, Rachel Munoz, Lizzy Morrision, Tan Tran, Gertrude Stein.

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