Laura (Pavlas) Salva Cruz Email & Phone Number

Los Angeles Metropolitan Area

Los Angeles Metropolitan Area

Dallas, Texas, United States

Irving, Texas

As Account Executive, Laura lead integrated creative campaigns supporting the loyalty program of a global telecommunications and entertainment company. She worked with internal creative teams and partner agencies on a variety of projects from initial kickoff through release of final assets across mobile app, web, social, and print platforms.

Dallas/Fort Worth Area

Laura managed a variety of client requests of varying needs, including website designs, TV media schedules, and print creative. She has experience turning business proposals into action plans and budgets. From there, she would work with creative, media, and digital departments to produce effective results.

Dallas/Fort Worth Area

In this role, Laura supported the agency in both the Accounts and Media departments. She coordinated creative projects from initial briefing through creative development and trafficking of final deliverables to the appropriate parties. Laura was also responsible for reconciling all media invoices on a monthly basis, including negotiating with vendors about discrepancies.

Denton, Tx

As Vice President, Laura worked to make sure the vision of SWOOP Agency was maintained at all times. She guided peers in their responsibilities and enforced organization rules concerning attendance and time reporting.

Denton, Texas

Laura wrote creative briefs for Mama-Kii, United Way of Denton County, and the UNT Department of Kinesiology, Health Promotion, and Recreation. She also created timelines for various projects including a 32-page book given to students at UNT's Preview Day for the 2016-2017 school year. Laura supported the Account Executive and helped lead various teams.