Laura Pearce Email & Phone Number

Australia

Melbourne, Victoria, Australia

CABLE AND PERRI CUTTENResponsible for the development and delivery of best practice email marketing, marketing automation, SMS and other relevant customer communicationDeep understanding of the brands and their respective customers and to identify and act on opportunities to maximise sales through online and offline channelsEnhance customer retention.

Melbourne, Australia

Melbourne, Australia

• Working with the DC to launch new product allocations based on store layout and visual display quantities to ensure stock is at the right stores at the right time
• Daily review of replenishment levels to maximise stock availability in line with sales trends and store size
• Analysing stock on hand reporting and recommending stock transfers and consolidations
• Improving sales opportunities by recommending visual display and buy quantities for VM and Planning teams
• Developing strong knowledge of product trends, store and geographic attributes across multiple global markets
• Providing analysis and reports to Retail, VM and Planning teams on product and promotional sales performance

Docklands, Victoria, Australia

• Review and identify opportunities based on key business measures including sales, profit and customer experience
• Develop Business Cases and Justification Memos to present to executive team for approval
• Support the leadership of change management activities in order to successfully implement projects or initiatives
• Establishing and maintaining effective relationships with key internal and external stakeholders
• Manage project financial costs and budgets and also manage and implement marketing strategy and plan
• Development and production of processes, procedures, user guides and other tools to support the business

Docklands

• Analysing sales/stock and allocating product to stores – right stock, right store, right time
• Raise, allocate and track orders and stock transfers through Myer systems, Retek, RDW and EDIQ
• Admin support to GM, team and department – ad hoc reporting, organising meetings, feedback
• Providing Myer team and suppliers with daily/weekly reports to track sales/stock and general progress
• Managing junior staff members and delegating tasks along with training new staff members of all levels.
• Good reaction and problem solving skills when dealing with issues that might arise.

Richmond

• Daily communication with Chinese suppliers, via phone, email, Skype
• Office Assistant – diary management, meeting organiser, booking travel
• Negotiating price (dealing with USD$), product design, quality, delivery dates, shipping, extra costs etc
• Creating costings/tenders and submissions to present to buyers/clients
• Placing orders with Chinese suppliers and coordinating multiple shipments for delivery/Supply Chain process
• Liaising with Australian customers, Spotlight, Kmart, Officeworks, Catch of the Day, to place orders for them

Richmond

• Daily generation of reports – daily/weekly sales, stores, financial budgets – TY v LY, LW comparisons etc
• Working with CEO and UK office to devise financial budget for total company – forecasting profits and sales
• Daily contact with UK planning office via email/phone after AU working hours
• Manage small team of staff, Diary management, meeting coordinator, booking travel, training new staff members
• Overseeing Supply Chain distribution from UK to Aust – liaising with UK supply chain department
• Buying stock, pricing and managing stock allocation for 26 stores – 6-8 months prior to delivery

Collingwood

• Weekly generating and reporting of sales, stores, budgets, invoicing etc
• UK allocation –maintaining supply chain – liaising with HK warehouse to pack and distribute stock
• Maintaining range & assortment plan/OTB/budgets
• Weekly phone conference calls with UK office
• Weekly contact with House of Fraser department store in UK – maintaining their website
• Liaising with all Mimco/Witchery departments – design, operations, retail, IT, accounts, VM

London, United Kingdom

• PA to Owner of Harrods, EA to Womenswear Director of Burberry
• Diary management, filing, booking meetings, corporate lunches, travel arrangements
• Liaise with head office team, USA/Europe/Asia offices, external clients
• Work with designers/product developers to create Range Book, forecasting, selection planning
• Fashion show/parade organisation
• Raising purchase orders for suppliers

Richmond

• Trend research and forecasting; customer research and development
• Data maintenance, SKU creation, purchase order entry, maintaining vendor changes, retail pricing.
• Range review and selection/planning including Open to Buy management and annual budgeting
• Supplier Liaison/Meetings; managing fit meetings with models (part time fit model)
• Communication with offshore manufactures/agents and chasing suppliers – samples/designs/fabric
• Warehouse stock replenishment ordering

South Melbourne

• Data maintenance, SKU creation, purchase order entry, maintaining vendor changes, retail pricing.
• Telephone Support – Stores/Customer, Singapore and New Zealand offices
• Trend research and forecasting, Customer research and development; Competitor Checking
• Supplier Liaison/Meetings; Communication with offshore manufactures/agents; and Import Control
• Open to Buy management, including annual budgeting and pricing maintenance - Landed Costs

Bachelor Of Applied Science (B.A.Sc.), Fashion Merchandising

Product Development and Merchandising

High School, Fashion Merchandising

High School