Laura R. Goddard

Laura R. Goddard Email and Phone Number

Receptionist and Leader @ Weight Watchers
Franklin Township, NJ, US
Laura R. Goddard's Location
Somerset, New Jersey, United States, United States
Laura R. Goddard's Contact Details

Laura R. Goddard personal email

n/a

Laura R. Goddard phone numbers

About Laura R. Goddard

With over 30 years of professional experience, I have held key marketing positions in the telecommunications, healthcare services, and for-profit education fields. I've developed a comprehensive skill set encompassing integrated marketing, marketing analytics, budgeting, forecasting, CRM, email marketing, and vendor management to name a few. In every position I've held, I've consistently surpassed key performance indicators when it comes to revenue growth, customer engagement, brand awareness, and campaign ROI. In addition, my background includes extensive experience working both in the B2C and B2B segments. The core of my success is rooted in the belief that cultivating strong, loyal customer relationships is crucial to sustaining organizational growth and achieving business objectives. I also strongly believe in continuous professional development. I can be reached at Laura@LRGAssociates.com or 908-410-4575.

Laura R. Goddard's Current Company Details
Weight Watchers

Weight Watchers

View
Receptionist and Leader
Franklin Township, NJ, US
Website:
ww.com
Employees:
6440
Laura R. Goddard Work Experience Details
  • Weight Watchers
    Receptionist And Leader
    Weight Watchers
    Franklin Township, Nj, Us
  • Weight Watchers
    Receptionist / Leader
    Weight Watchers Feb 2017 - Present
    My role primarily consists of supporting members of the Weight Watcher community by emphasizing the importance of establishing healthy eating, exercise, and lifestyle habits.
  • Independent Marketing Consultant
    Freelance Marketing Consultant
    Independent Marketing Consultant Jan 2015 - Present
    Independent consultant offering a wide range of marketing, branding, and communications solutions to a diverse client base.♦ Significantly increased participation in state-sponsored meeting to educate local residents on flood prone zones.♦ Developed engaging Facebook content for an audiology firm in order to increase engagement among customers.♦ Achieved noticeable increase in brand awareness for an interior design consultancy by designing email newsletters.
  • Hearinglife
    Director Of Marketing
    Hearinglife Jun 2012 - Nov 2014
    Somerset, Nj
    In this position, I served in a key leadership role for a company offering hearing aid options. This involved managing all event planning, marketing, direct mail/email marketing, content marketing, social media, and print/newspaper advertising for the business.♦ Spearheaded the development and implementation of a highly successful customer loyalty program for the company. ● Increased customer satisfaction by 9% in first 6 months, drove year-over-year growth, and supported 3% product price increase.♦ Contributed significantly to generating 43% of corporate revenue by effectively managing up to 200 events a month.♦ Successfully introduced segment marketing initiates by mining CRM databases.♦ Created reports to assist in analyzing key performance indicators and return-on-investment metrics.
  • Lrg Associates
    Lead Marketing Consultant
    Lrg Associates Jan 2008 - Jun 2012
    I worked with the executive team to provide direction, oversee and execute marketing plans with the goal of expanding the brand's presence and generating high-value leads. This included website design, content development, and marketing collateral creation.♦ Partnered with the COO to plan, organize, and manage the launch of a new Caribbean-based medical school. ● Achieved 1300+% growth in new student enrollment (22 students to 300 students) following successful plan launch.♦ Assisted the CEO of a digital healthcare records start-up seek out venture capita funding for a healthcare portal. ● Performed market research to inform the development of a business plan and marketing strategy.♦ Contracted by the Association of Interior Design Professionals to improve membership growth and retention. ● Achieved 27% membership increase by redesigning the website and launching impactful email campaigns.
  • Ross University, Division Of Devry, Inc.
    Director Marketing | B2C | Branding Initiatives | Direct Mail | Public Relations | Trade Shows
    Ross University, Division Of Devry, Inc. Apr 2005 - Dec 2007
    North Brunswick, Nj
    High profile Director of Marketing who oversaw the B2C marketing directives for an international medical and veterinary university held by DeVry, Inc. Developed and managed strategy and branding initiatives across all media, including direct mail, email, web, print, video, public relations and trade shows. Managed 3 direct reports.·
  • At&T
    General Manager | Databases | Customer Service | Internet Solutions
    At&T Jan 2002 - Nov 2003
    Managed cross-organizational teams that devised and delivered cutting edge Internet-based process automation solutions that included a customer service extranet portal, knowledge management databases, automated email response systems, Internet-based virtual customer service agents (avatars), multimedia quick tours, and web-based tutorials. 5 direct reports.
  • At&T
    District Manager | Content Management Strategies | Marketing
    At&T Jan 2000 - Dec 2001
    District Manager recruited to administrate dissemination of corporate information by formulating and implementing content management strategies that support AT&T’s intranet sales, marketing portal and extranet customer portal. Supervised 6 direct reports and 18 contractors.
  • At&T
    Product Manager | Sales Forecasting | Web-Based Sales Force
    At&T Sep 1996 - Dec 1999
    Promoted to improve sales forecasting by developing, delivering and maintaining a web-based sales force automation tool and metrics reporting structure
  • At&T
    Account Executive | Data Communication Solutions | Sales
    At&T Jan 1988 - Aug 1996
    Increased revenue by selling and implementing complex data communication solutions to Fortune 1000 companies, with emphasis on Private Line, Frame Relay and ATM services

Laura R. Goddard Skills

Crm Cross Functional Team Leadership Marketing Communications Website Development Forecasting Marketing Public Speaking Marketing Strategy Vendor Management Public Relations Business Development Product Management Content Management Video Production Web Analytics Revenue And Profit Growth Brand Management Program Management Seo Creative Direction Advertising Organizational Development New Business Development Nonprofits Strategic Partnerships Lead Generation Digital Marketing Project Management Selling Email Marketing Business Strategy Time Management Strategy Web Design Sales Networking B2b Microsoft Excel Technology Integration Strategic Thinking Management Leadership Web Development Analysis Competitive Analysis Customer Service Multi Channel Marketing Market Planning Strategic Planning Direct Marketing

Laura R. Goddard Education Details

Frequently Asked Questions about Laura R. Goddard

What company does Laura R. Goddard work for?

Laura R. Goddard works for Weight Watchers

What is Laura R. Goddard's role at the current company?

Laura R. Goddard's current role is Receptionist and Leader.

What is Laura R. Goddard's email address?

Laura R. Goddard's email address is lr****@****zon.net

What is Laura R. Goddard's direct phone number?

Laura R. Goddard's direct phone number is (800) 651*****

What schools did Laura R. Goddard attend?

Laura R. Goddard attended American University, Nazareth College, Rochester Institute Of Technology.

What skills is Laura R. Goddard known for?

Laura R. Goddard has skills like Crm, Cross Functional Team Leadership, Marketing Communications, Website Development, Forecasting, Marketing, Public Speaking, Marketing Strategy, Vendor Management, Public Relations, Business Development, Product Management.

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