Laura Rozentals
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Laura Rozentals Email & Phone Number

COO | Marketing, Sales and Business Development Executive #sales #business development #strategicpartnerships #leader #marketing #operations at Franchise Marketing Systems
Location: Alpharetta, Georgia, United States 8 work roles 2 schools
1 work email found @fmsfranchise.com 3 phones found area 503 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 3 phones

Work email l****@fmsfranchise.com
Direct phone (503) ***-****
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Current company
Role
COO | Marketing, Sales and Business Development Executive #sales #business development #strategicpartnerships #leader #marketing #operations
Location
Alpharetta, Georgia, United States

Who is Laura Rozentals? Overview

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Quick answer

Laura Rozentals is listed as COO | Marketing, Sales and Business Development Executive #sales #business development #strategicpartnerships #leader #marketing #operations at Franchise Marketing Systems, based in Alpharetta, Georgia, United States. AeroLeads shows a work email signal at fmsfranchise.com, phone signal with area code 503, and a matched LinkedIn profile for Laura Rozentals.

Laura Rozentals previously worked as Chief Operating Officer and Head of Marketing at Franchise Marketing Systems and Sales Promoted to Subject Matter Expert at Apple. Laura Rozentals holds Mba, Digital/Marketing from Penn State University.

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Email format at Franchise Marketing Systems

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{first}.{last}@fmsfranchise.com
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Profile bio

About Laura Rozentals

With an extensive background in entertainment, media, sports, technology, consulting and hospitality, I have a proven track record in providing client satisfaction and increasing organizations’ ROI by launching successful marketing and branding campaigns; upselling new technologies, services and software; identifying and managing client relations and strategic partnerships; while driving profitability and growth.Proactive and positive, I’ve often been described by colleagues and strategic partners as an impactful team player and leader who inspires creativity, collaboration, productivity and client success. Personally and professionally, I thrive on making a difference by mentoring and empowering people to find their happiness. When not working, you will find me volunteering at church, working with animals, or helping feed those in need. Professionally, I seek opportunities to make my team feel valued, seen and heard. When working with clients, I am most passionate about conceptualizing and providing solutions that uniquely benefit their businesses. An out-of-the-box thinker, I see challenges, as opportunities to learn, improve and grow.Additional in-depth experience include: operations, strategy development, client experience, event planning and marketing, ticketing, consulting, sponsorship, audience development, mobile/website/new product launches, project management and building and overseeing e-commerce businesses.

Listed skills include Web Analytics, Direct Marketing, Multi Channel Marketing, Digital Marketing, and 45 others.

Current workplace

Laura Rozentals's current company

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Franchise Marketing Systems
Franchise Marketing Systems
COO | Marketing, Sales and Business Development Executive #sales #business development #strategicpartnerships #leader #marketing #operations
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8 roles

Laura Rozentals work experience

A career timeline built from the work history available for this profile.

Chief Operating Officer And Head Of Marketing

Current

Alpharetta, Georgia, Us

Hired as VP - Marketing, Operations and Client Experience at a franchise management consulting firm. ● Coach entrepreneurs to launch franchises in brand strategy, legal, operations, sales and marketing.● Lead sales, consultants and marketing to implement strategies, align processes and execute deliverables.● Generate revenue by upselling additional sales and marketing services to clients like franchise sales, social media marketing, content creation and website and collateral development. ● Reduce costs by developing new processes that improve efficiencies while delivering projects on time and within budget.

Aug 2021 - Present

Sales Promoted To Subject Matter Expert

Cupertino, California, Us

• Exceeded quotas and was leader in business connected revenue, sale of services and new business introductions.• Specialized in problem solving, overcoming objections, storytelling, selling tech products and services and delivering memorable consumer experiences.

Oct 2019 - Aug 2021

Director Of Americas - Business Development, Marketing And Client Solutions

Windsor, Berkshire, Gb

• Championed marketing, business development and client solutions for 9 global hotel brands across Mexico, Canada and South America. Delivered new technologies and programs that exceeded business goals, reduced costs, increased efficiencies and drove profitability. • Directed governance, strategy development and delivery of IHG’s procurement programs (over $900M) and technology, including establishing KPIs, goal setting and developing and coaching its sales, communication and systems teams; exceeded yearly target revenue goals and quotas by over 35% year-over-year.• Defined and sold programs and solutions to qualified client target accounts, set and executed strategic business development and marketing plans and developed marketing collateral (email, social media, video production, trade show event activation and presentations) driving over 75% client adoption of IHG’s programs.

Jan 2017 - Jan 2019

Consultant - Business Development, Client Solutions, Sales And Marketing

Vantage Sports Media, Hd Made Agency, Citifyd, Nickelodeon, Vendome Group

• Developed marketing and business strategies, plans, events and campaigns and prospected for and sold: next-generation analytic/video tools; beacon technology, mobile apps and digital products to sports teams, media companies, venues, hotels, health care publishers and event company, agents and players.• Identified and negotiated deals with media players, technology companies, lead-generation providers, online publishers and advertising companies.

Apr 2013 - Dec 2016

Head Of New Business - Sales, Marketing And Business Development

New York, Ny, Us

• Introduced to market, drove adoption of and sold next generation video streaming and analytical tools (digital, tablet, mobile) of MLB player and agent business by forging relationships with over 400 MLB players (customers) and top sports agents (Boras, CAA, Reynolds, Beverly Hills Sports) while managing their customer support and communications.• Negotiated contracts with MLB team senior executives and oversaw: sales, strategy development, business operations and product development/launch for three new sports product lines.• Created additional revenue streams by bringing in our two biggest partners and identifying new tech products across different verticals and product lines.• Identified opportunities to drive brand awareness and product sales by strategizing with partners and activating event, influencer and social media marketing campaigns.

Sep 2009 - Feb 2013

Business Development And Marketing Consultant

Bristol, Ct, Us

Also consulted for Turner’s women’s lifestyle blog and United Media• Prospected and managed client relationships with partners; leading negotiations for major traffic-driving deals with top blogs, publishers and mass verticals within male and female demo; structuring and closing deals, supporting new partnerships and activating marketing campaigns with partners. • Identified "out of the box" ways to drive traffic by working closely with editorial and high performing websites - through content partnerships and marketing initiatives.• Led site and digital product design and development, supply chain planning and management and e-commerce and m-commerce strategy for EXPN.com and Comics.com.

May 2007 - May 2009

Director - Ticketing Systems, Interactive Services And Team Marketing Business Operations

New York, Ny, Us

•Internal consultant/relationship manager to 30 NBA, 13 WNBA & 16 Development League teams and internal constituents in areas of event marketing and activation, ticketing and new technologies. • Conceptualized, developed, branded, positioned and launched a new ticket-sharing website (online community) for team sites to assist in their customer retention and acquisition efforts, increasing package sales by 30%.• Negotiated terms and managed league agreements ($3,000,000+) with technology partners.

Sep 2004 - Mar 2007

Vp - Ticketing

New York, New York, Us

• Supervised and built multi-million dollar online ticketing business unit and directed external partners and internal groups in the development of all Internet ticketing marketing efforts for mlb.com and MLB team sites.• Negotiated terms of league agreements ($10,000,000+) with ticketing and technology partners and managed these relationships. • Identified online ticket sponsorship opportunities and assisted in activation of marketing campaigns across new media platforms (sweepstakes, pre-sales, print-at-home tickets, ticket packages, etc.) and baseball League and Team events.

Apr 2001 - Dec 2003
2 education records

Laura Rozentals education

Mba, Digital/Marketing

Penn State University

Ba, Marketing/Management

University At Albany
FAQ

Frequently asked questions about Laura Rozentals

Quick answers generated from the profile data available on this page.

What company does Laura Rozentals work for?

Laura Rozentals works for Franchise Marketing Systems.

What is Laura Rozentals's role at Franchise Marketing Systems?

Laura Rozentals is listed as COO | Marketing, Sales and Business Development Executive #sales #business development #strategicpartnerships #leader #marketing #operations at Franchise Marketing Systems.

What is Laura Rozentals's email address?

AeroLeads has found 1 work email signal at @fmsfranchise.com for Laura Rozentals at Franchise Marketing Systems.

What is Laura Rozentals's phone number?

AeroLeads has found 3 phone signal(s) with area code 503 for Laura Rozentals at Franchise Marketing Systems.

Where is Laura Rozentals based?

Laura Rozentals is based in Alpharetta, Georgia, United States while working with Franchise Marketing Systems.

What companies has Laura Rozentals worked for?

Laura Rozentals has worked for Franchise Marketing Systems, Apple, Intercontinental Hotels Group (Ihg®), Vantage Sports Media, Hd Made Agency, Citifyd, Nickelodeon, Vendome Group, and Bloomberg Lp.

How can I contact Laura Rozentals?

You can use AeroLeads to view verified contact signals for Laura Rozentals at Franchise Marketing Systems, including work email, phone, and LinkedIn data when available.

What schools did Laura Rozentals attend?

Laura Rozentals holds Mba, Digital/Marketing from Penn State University.

What skills is Laura Rozentals known for?

Laura Rozentals is listed with skills including Web Analytics, Direct Marketing, Multi Channel Marketing, Digital Marketing, Product Marketing, Business Strategy, New Business Development, and Business Development.

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