Laura Serra

Laura Serra Email and Phone Number

Digital Marketing & Experience Manager at Bupa @ Bupa
london, greater london, united kingdom
Laura Serra's Location
Mosman, New South Wales, Australia, Australia
Laura Serra's Contact Details

Laura Serra personal email

n/a
About Laura Serra

Senior Marketing Manager. Broad mix of marketing skills with strong digital capabilities. Extensive experience in lead generation, SEO & website optimisation, campaign management and branding. Solid ability to work on Agile. Motivated team player, constantly looking for ways to improve. Passionate about people, technology and creativity.International experiences in Milan, London and Sydney.

Laura Serra's Current Company Details
Bupa

Bupa

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Digital Marketing & Experience Manager at Bupa
london, greater london, united kingdom
Website:
bupa.com
Employees:
21043
Laura Serra Work Experience Details
  • Bupa
    Digital Marketing Manager
    Bupa Jan 2024 - Present
    Sydney, New South Wales, Australia
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  • Bupa
    Retail Marketing Manager
    Bupa Sep 2022 - Jan 2024
    Sydney, New South Wales, Australia
    Leading marketing initiatives and campaigns to open, re-brand or relocate dental practices and grow customer acquisition. Developing and executing campaigns to acquire new customers.
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  • Bupa
    Senior Marketing Executive
    Bupa Sep 2021 - Sep 2022
    Sydney, New South Wales, Australia
    Used business insights and data to deliver customer experience initiatives that address customers’ pain points related to online bookings; shared outcomes with internal stakeholders during monthly showcases.
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  • Bupa
    Marketing Executive
    Bupa Jan 2019 - Sep 2021
    Sydney, New South Wales, Australia
    Executed the roll-out of national campaigns across ATL, TTL & BTL channels to acquire new patients. Produced marketing material for new products, such as Invisalign and payment plans.
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  • J2 Global
    Marketing Specialist (Cloud Data Security)
    J2 Global Apr 2015 - Nov 2018
    Sydney, Australia
    Executed marketing campaigns, planned events and produced weekly performance reports. Managed the annual budget, an internal resource to run pay-per-click campaigns and partnered with the Global Marketing teams to collaborate on best practices and shared activities.
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  • Editrice Velar
    Marketing Specialist (Publishing)
    Editrice Velar May 2011 - Jan 2015
    Bergamo, Italia
    Promoted book sales on multiple websites, social media channels and during annual book fairs and local events. Engaged with other publishers to produce co-editions or sell copyrights. Worked closely with authors and illustrators to promote their work.
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  • Strikead By Sizmek
    Marketing Assistant
    Strikead By Sizmek Feb 2011 - Apr 2011
    Londra, Regno Unito
    Initiated research to identify new marketing opportunities in UK and US. Supported sales managers in gathering contacts and maintaining information database. Created portfolio of online press to highlight media coverage for clients. Developed presentation for sales managers. Distributed daily internal newsletters.
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Laura Serra Skills

Wordpress Cms Web Content Seo Web Marketing Online Communications Communication Skills Social Media Marketing Digital Marketing Creative Strategy Marketing Strategy Marketing Communications Publishing Foreign Rights Online Advertising Epublisher Job Fairs Digital Strategy Strategic Public Relations Planning Google Products Web Content Management E Commerce Web Strategy Newsletters User Acceptance Testing Email Marketing Web Design Search Engine Marketing Edm Marketing Social Media Search Engine Optimization Web Analytics Advertising Blogging

Laura Serra Education Details

Frequently Asked Questions about Laura Serra

What company does Laura Serra work for?

Laura Serra works for Bupa

What is Laura Serra's role at the current company?

Laura Serra's current role is Digital Marketing & Experience Manager at Bupa.

What is Laura Serra's email address?

Laura Serra's email address is ls****@****.com.au

What is Laura Serra's direct phone number?

Laura Serra's direct phone number is +614234*****

What schools did Laura Serra attend?

Laura Serra attended Il Sole 24 Ore Business School, Università Cattolica Del Sacro Cuore, Università Cattolica Del Sacro Cuore.

What are some of Laura Serra's interests?

Laura Serra has interest in Education.

What skills is Laura Serra known for?

Laura Serra has skills like Wordpress, Cms, Web Content, Seo, Web Marketing, Online Communications, Communication Skills, Social Media Marketing, Digital Marketing, Creative Strategy, Marketing Strategy, Marketing Communications.

Who are Laura Serra's colleagues?

Laura Serra's colleagues are Nicole O., Megan Mclean, Riya Dabhi, Nathalie Belunza, Victoria Gill, Fernanda Custodio, Suki Sandhu-Hunt.

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