Laura Singh

Laura Singh Email and Phone Number

Vice President at DealersoftPro | Powering Equipment Dealers @ Dealersoft™ | Powering Equipment Dealers
Laura Singh's Location
Milwaukee, Wisconsin, United States, United States
Laura Singh's Contact Details

Laura Singh personal email

n/a
About Laura Singh

Over 10 years of experience in marketing including both digital marketing and traditional marketing. Responsible for developing marketing strategy, budgets, project management, and hands-on execution with the goal of increasing revenue and leads. Utilized marketing channels/tactics including SEO, paid search, paid social, retargeting, email marketing, marketplace advertising, organic social media, content writing, lead generation, conversion rate optimization, A/B testing, website design and development, mobile app design, and much more. Tools:Adobe: Photoshop, Illustrator, InDesign, Dreamweaver, Premiere Pro, AcrobatCRMs: Salesforce, Microsoft Dynamics, Highrise, Pipedrive, Saleslogix, ACT!, Act-OnDevelopment/Design: WordPress, HTML, CSS, Shopify, CanvaDisplay Advertising: Quantcast, Simpli.fi, AdRollEmail Marketing: MailChimp, Constant Contact, Pardot, Silverpop, MailMunchMiscellaneous: Excel, Microsoft Office, Mac/PC, Google Analytics, Google Data StudioOnline Marketplaces: Amazon Seller Central, Amazon Vendor Central, E-baySEO/PPC/SEM: SEMRush, SpyFu, Google AdWords, Microsoft Bing, Screaming FrogSocial Media Channels: Facebook, Instagram, Pinterest, Twitter, LinkedIn, YouTube Social Media Tools: Sprout Social, Buffer, Hootsuite, Facebook Ads platformWebsite Optimization: CrazyEgg, Unbounce, Pardot optimization tool*Note: Google AdWords certified.

Laura Singh's Current Company Details
Dealersoft™  |  Powering Equipment Dealers

Dealersoft™ | Powering Equipment Dealers

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Vice President at DealersoftPro | Powering Equipment Dealers
Laura Singh Work Experience Details
  • Dealersoft™  |  Powering Equipment Dealers
    Vice President
    Dealersoft™ | Powering Equipment Dealers Jul 2021 - Present
    Milwaukee, Wi, Us
  • Gamechangersf
    Director Of Marketing And Data Science
    Gamechangersf Apr 2018 - Jul 2021
    San Francisco, California, Us
    I am responsible for User Acquisition and Analytics for our mobile gaming clients. This includes managing campaigns on Facebook and Google, developing LTV models, using SQL, Tableau, and other advanced analytics tools. I have led Facebook User Acquisition for well-known clients including Microsoft, Atari, Samsung, Marvel, Crayola, and much more.
  • Crestcom International, Llc
    Marketing Operations Manager
    Crestcom International, Llc Jul 2017 - Apr 2018
    Greenwood Village, Colorado, Us
    Responsible for lead generation, awareness, branding, and franchisee marketing adoption. Led the project planning and implementation of various marketing platforms designed to build brand awareness and close sales. I am responsible for the marketing budget, strategy, plan and execution. Generated over 400% increase in lead generation in six months through content creation and lead collection strategies as well as increased web traffic by 12% primarily through SEO content marketing efforts. Increased franchisee adoption of marketing tools and collateral to help distribute the Crestcom product globally. Spearheaded an ongoing marketing translation initiative allowing non-English speaking franchisees to use our marketing collateral. Redesigned one of our website properties using HTML/CSS/Wordpress. Grew Facebook page likes from ~2k to over 150k. Designed and implemented marketing automation strategy to nuture prospects and increase customer lifetime value of existing clients.
  • Rivet Digital Marketing
    Digital Marketing Manager
    Rivet Digital Marketing Jun 2016 - Mar 2017
    Portland, Maine, Us
    As Digital Marketing Manager I am responsible for helping clients achieve their marketing goals through the use of various channels such as social media, paid search, SEO, email, content marketing, and more.
  • Snappy Llc
    Marketing Manager
    Snappy Llc Dec 2015 - Jun 2016
    Responsible for all marketing activities including branding, app downloads, app design, web design, email marketing, social media, print materials, and more. Helped generate thousands of mobile app downloads.
  • Watchfire Signs
    Demand Generation Analyst
    Watchfire Signs Apr 2015 - Dec 2015
    Danville, Il, Us
    As Demand Generation Analyst I was responsible for generating leads, which included all paid search, SEO, website optimization, email marketing, and marketing automation activities. Grew leads by 57%.
  • Wachs Water Services
    Client Development Manager
    Wachs Water Services Mar 2014 - Apr 2015
    Buffalo Grove, Il, Us
    As Client Development Manager I was responsible for the digital marketing which primarily included lead generation, content marketing, social media, paid search, and SEO. Grew leads by 51% and tripled inventory of downloadable content.
  • Diesel Machinery International Corporation
    Marketing Manager
    Diesel Machinery International Corporation Feb 2012 - Mar 2014
    As Marketing Manager, I was responsible for the planning and execution of all marketing activities including both digital and print marketing. I coordinated all trade shows, handled all print advertising, online marketing, website development and design, SEO and paid search. I was responsible for ensuring projects were delivered on time and on budget.
  • Glynlyon
    Marketing Director
    Glynlyon Oct 2009 - Feb 2012
    Chandler, Az, Us
    As Marketing Director at Glynlyon, I was heavily involved in the digital marketing strategy including paid search, SEO, affiliate marketing, email marketing, website optimization, social media and more. I was also responsible for developing new marketing campaigns and ensuring activities aligned with growth goals.
  • Csl International
    Market Research Analyst
    Csl International Jun 2006 - Oct 2009
    As Market Research Analyst, I helped with the development of feasibility studies including market research, surveys, and demographic analysis.

Laura Singh Skills

Leadership E Commerce Powerpoint Social Media Salesforce.com Online Marketing Digital Strategy Graphic Design Event Planning Photoshop Mobile Marketing Web Design Blogging Crm Databases Market Research Mobile Design Web Analytics Web Development Digital Marketing Advertising Integrated Marketing Lead Generation Pardot Strategic Planning Seo Strategy Video Marketing Automation Html Facebook Online Advertising Microsoft Office Marketing Social Networking Microsoft Excel Wordpress Javascript Google Analytics Social Media Marketing Project Planning Email Marketing Css Budgets Management Project Management Marketing Communications Marketing Strategy Analytics Copywriting Paid Search Campaigns

Laura Singh Education Details

  • The University Of Texas At Arlington
    The University Of Texas At Arlington
    Economics
  • The University Of Texas At Arlington
    The University Of Texas At Arlington
    Economics

Frequently Asked Questions about Laura Singh

What company does Laura Singh work for?

Laura Singh works for Dealersoft™ | Powering Equipment Dealers

What is Laura Singh's role at the current company?

Laura Singh's current role is Vice President at DealersoftPro | Powering Equipment Dealers.

What is Laura Singh's email address?

Laura Singh's email address is ls****@****yco.com

What schools did Laura Singh attend?

Laura Singh attended The University Of Texas At Arlington, The University Of Texas At Arlington.

What skills is Laura Singh known for?

Laura Singh has skills like Leadership, E Commerce, Powerpoint, Social Media, Salesforce.com, Online Marketing, Digital Strategy, Graphic Design, Event Planning, Photoshop, Mobile Marketing, Web Design.

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