Laura Tisnés Idárraga Email & Phone Number

Paris, Île-De-France, France

- Organize global DEI and Well-being events, created communication and educational toolkits, and conducted strategic analyses to position Danone as a leading organization.- Conduct in-depth research and benchmarking to support DEI and Well-being policy development, ensuring evidence-based approaches aligned with global best practices.- Nurture a global network of DEI and Well-being Leads, fostering trust and engagement while monitoring key KPIs and supporting local activations and educational events to enhance impact across all regions.ACHIEVEMENTS- Successfully supported the rollout of the Mental Health Initiative in 75% of Danone's CBUs, enhancing global well-being across multiple region.

Bogotá, Capital District, Colombia

- Developed brand positioning strategies to strengthen employee and customer relationships, creating campaigns and programs to attract top talent and improve retention.- Created content for marketing initiatives, organized networking events to boost stakeholder engagement, and aligned branding efforts with recruitment and business goals.- Managed project scheduling and budgets, measured the effectiveness of communication strategies through analytics and feedback, and optimized initiatives to ensure continuous improvement and ROI.ACHIEVEMENTS- Increased brand presence on social media by 100%, Instagram followers by 10%, and LinkedIn followers by 15% through organic communication strategies.- Enhanced brand loyalty and support among employees.

Bogotá, Distrito Capital, Colombia

- Created communication strategies for stakeholders, collecting data to measure KPIs.- Designed and developed brand touchpoints, onboarding processes and team trainings. - Designed new product developments to expand the brand portfolio, conducting performance testing to ensure success. ACHIEVEMENTS- Developed the first and only Legal Service Design Toolkit in Spanish. The product was sold in Latin America, the United States, and Europe.- Redesigned the different touchpoints for internal and external users, including the new website of the company.

Bogotá D.C., Colombia

- Facilitated workshops and created editorial plans to support educational projects.- Applied Legal Service Design to revamp legal documents.- Managed event logistics and communication plans for pharmaceutical projects.ACHIEVEMENTS- Organized an event for 300 people for the birthday of Humira, a biological treatment of AbbVie pharmaceuticals.- Redesigned the Manual for the Prevention of Money Laundering and the Know Your Customer Policy for Bancolombia Panamá (Colombian bank) using Legal Design methodologies in order to facilitate the user experience.

Bogotá D.C., Colombia

- Developed internal and external communication strategies.- Assisted the design team with Loto del Sur showcases design and placement.- Conducted the photographic postproduction for the website.ACHIEVEMENT- Won the contest to design the amenities for the Sites Hotel in Medellín.

Master Of Science - Ms, Msc In Sustainable Management & Eco-Innovation, 4.6/5

Triple Accreditation: EQUIS, AACSB, AMBA Modules: CSR, Project Management, Sustainable Marketing, Leadership and Teamwork, Sustainable.

Master Of Science - Ms, Msc In Sustainable Management & Eco-Innovation, 4.6/5

Partner University with Rennes School of Business. Modules: Environmental Impact Assessment, Eco-Design, Environmental Law, Bio.

Diploma, Fashion & Art Direction

Modules: Art Direction, Art & Fashion, Fashion Photography, Fashion Styling, Fashion Marketing & Branding.

Bachelor Of Arts - Ba, Bachelor In Product And Visual Design, 4.1/5

Modules: Editorial Design, Product Design, Design History, Cool Hunting, Branding, Co-Creation, Museography Design, Creative Direction.

High School, Colegio Colombo Británico, 32/45

Activities and Societies: Musical TheaterSpanish High Level, English High Level, Theater High Level, Philosophy Standard Level.