Laura Vellidis Email & Phone Number

Greater New York City Area

Greater Atlanta Area

- Research, develop and implement PR campaigns and strategies- Build and nurture relationships through consistent communication with key media contacts (traditional journalists, broadcast stations, radio personalities, bloggers and social media influencers) at both the local and national level - Coordinate and lead client meetings to present research and strategies, provide project updates and address or field client questions and concerns, as needed- Develop media materials including press releases, fact sheets, blog posts, long-form articles and thought-leadership pieces for clients and internal use- Create quarterly project plans consisting of editorial calendars, innovative media outreach initiatives and target media lists- Conceptualize and execute both internal-facing and client events; includes compiling invitations and press lists, coordinating catering and wait staff, on-site direction and post-event analysis- Facilitate business development presentations by crafting strategy and messaging and projecting deliverables and budgets that are unique to each potential client and pitch - Assist with internal and external marketing efforts for Nebo as a brand and client; includes award development and submission, speaking opportunity abstracts, coordinating cross-team projects and efforts and trafficking Nebo blog creation - Monitor press coverage in order to compile, analyze and deliver to clients comprehensive, detailed monthly reports

Greater Atlanta Area

- Assisted in the planning and execution of PR strategy and campaigns for hospitality and restaurant-focused clients including Ritz-Carlton Hotels of Georgia, Fifth Group Restaurants and Modera Apartments- Developed media lists, press releases, facts sheets and pitches for media outreach initiatives in both the Atlanta and national markets- Conducted outreach to Atlanta traditional and digital publications, including bloggers and influencers- Assembled press clippings and comprehensive press coverage reports for internal and client use- Coordinated, attended and provided on-site assistance for client photo shoots, television and radio segments - Planned, supported and executed exclusive press events for apartment complex openings, restaurants and distilleries

Greater New York City Area

- Supported the execution of PR strategies and campaigns for fashion brands including Alo Yoga, Satya Jewelry, Bulova Watches, Bella Dahl and Krewe Sunglasses- Assisted with media inquiries and credit requests from a range of long and short lead publications, stylists and bloggers- Prepared comprehensive media lists and conducted outreach to local, national and international publications and outlets- Coordinated and attended desk-side appointments with major long-lead publications to promote and increase awarness of client offerings- Maintained the order and function of the RLPR showroom, including displaying samples, packaging samples for media send outs and updating inventory records- Facilitated in-person styling and pull sessions for stylists, editors and bloggers in the RLPR showroom- Planned, supported and executed events for clients and press, including product line launches and press showcases

Athens, Georgia Area

- Published weekly blog posts regarding interesting, relevant information to audience- Compiled media and press lists and biographies for future media pitches- Completed miscellaneous tasks throughout the week to allow the company to function as smoothly as possible