Laura Vitto Email & Phone Number

New York, United States

New York, United States

Greater New York City Area

As a member of Grow with Google’s Creative Brand team, I crafted compelling copy that drove brand engagement across a wide range of external and internal communications. I was also part of the team responsible for developing the Google Career Certificate in Project Management. My role included developing articles for the official Google blog, emails, website/UI copy, digital and print advertisements, and much more. I also consulted on and edited a range of external communications to… Show more As a member of Grow with Google’s Creative Brand team, I crafted compelling copy that drove brand engagement across a wide range of external and internal communications. I was also part of the team responsible for developing the Google Career Certificate in Project Management. My role included developing articles for the official Google blog, emails, website/UI copy, digital and print advertisements, and much more. I also consulted on and edited a range of external communications to help ensure team-wide adherence to the Google voice.I provided feedback and creative direction to agency partners and other external stakeholders, and I provided copyediting where needed on agency-provided work. I worked with the Creative Brand team to brainstorm and execute creative campaigns for products and programming. And I also helped develop decks for creative work to be shared with internal stakeholders. Show less

Greater New York City Area

I worked with a team of six writers to shepherd their ideas from pitching though editing, publishing, and packaging. I also launched and managed Mashable Culture’s recurring columns, which explore trending topics in thoughtful ways. And I spearheaded the launch of Mashable’s culture marketing newsletter, growing our audience by 400 percent in its first five months.

As senior reporter, I covered the latest in culture, entertainment and lifestyle trends for Mashable. In 2017, I created content that brought in 7.61 million UVs. I wrote and produced live and pre-recorded video content resulting in millions of views across platforms.

New York, United States