Laura Wallbridge Email & Phone Number

Melbourne, Victoria, Australia

Scheduling and moderating player press conferences post-match.

Management of admin and teaching staffOverseeing co-ordination of 800+ music lessons per week - identifying and remedying scheduling conflictsArranging promotional performances and marketing opportunities

Melbourne, Australia

Freelance projects - Red carpet PR team for Cirque du Soleil for Julie Cavanagh/Cavanagh PR (2020); On-ground PR for Alice Cooper for Nicole Hart/Revolutions Per Minute PR (2018); Logies PR Team for Kerry O'Brien Publicity 2016/2017; Disney on Ice PR Team for Julie Cavanagh/Cavanagh PR 2016; On-ground PR for Universal Music Australia (2012 - 2017)Gossling (December 2009 - December 2014)Oliver Tank (July 2013 - December 2016)

Melbourne, Australia

Increasing artist awareness through development and implementation of successful public relations campaigns.Collaboration with other departments and management to develop integrated branding and public relations strategies.Building and strengthening industry partnerships to improve artist placement and amplify coverage.

Mt Eliza

Debut children's picture book, 'Elliott's Rainbow Heart' is scheduled for release with publishers Empowering Resources in September 2017.Marketing and PR consultant for Empowering Resources and their various children and YA book projects. Securing media coverage and identifying opportunities for all titles.

Region Coordinator for primary school music lessons and School Relationship Manager.

Coordinating and executing national PR campaigns for - MM9, Sam Clark (Neighbours), Mark Calling (Glee), Leena, Matt Corby (with POD Artist Service) and Danielle Spencer (with POD Artist Services).

Artist Relations for Melbourne leg of the tour (co-ordinting and executing on-ground promotional schedules).Responsible for securing media coverage for EMI (and related labels) artists across a varied array of media partners (print, online & community radio) in the form of promotions, reviews and interviewsCoordination of invitations and guest listsCreation of media events and album launches

Responsible for securing media coverage for EMI (and related labels) artists across a varied array of media partners (print, online & community radio) in the form of promotions, reviews and interviewsCoordination of invitations and guest listsAssist in the coordination of media events and album launchesAugust 2006 - May 2007 (Maternity Leave Contract): Duties as Account Manager, Sales:Weekly sell-in of new releases and current campaigns/offers with music buyers in designated territoryArranging merchandising and implementations of in store promotionWorking towards achieving designated sales targets and optimising the position of EMI's share of the music chart

Relief reception dutiesFollowing up client license agreements after company tariff review

Duties as a Media Analyst:Compiling Analysis Report for National Australia Bank and the Federal Health and Ageing Department on a daily basisAssisting with Analysis of SA and TAS election for the ABCOctober 2002 - May 2003: Duties as a Media Monitor:Media reporting (print, radio, television, web); summarising articles and radio/television segments Identifying client criteria through sales briefings

Coordination artist personal appearances/in-storesDesign and creation of laminates and entry forms for retail promotionsPreparation of new release submission forms for key accountsTracking of Southern Region Budgets

Digital Marketing And Strategy

Social Media Marketing - Introduction, Marketing

Short course

Certificate Of Media Communications, Media

Education record