Laura Ybarra

Laura Ybarra Email and Phone Number

Social Media & Marketing Specialist | Certified Salesforce Associate | Military Spouse @ Operation BBQ Relief
pleasant hill, missouri, united states
Laura Ybarra's Location
Huntsville, Alabama, United States, United States
Laura Ybarra's Contact Details
About Laura Ybarra

Specialties: Results-oriented marketing and sales professional with a strong background in Salesforce, project management and editorial creation. Able to coordinate interdisciplinary teams including content creation, web and social media management, graphic design, multi-media and photography. Highly collaborative and effective team player.

Laura Ybarra's Current Company Details
Operation BBQ Relief

Operation Bbq Relief

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Social Media & Marketing Specialist | Certified Salesforce Associate | Military Spouse
pleasant hill, missouri, united states
Employees:
27
Laura Ybarra Work Experience Details
  • Operation Bbq Relief
    Social Media And Marketing Specialist
    Operation Bbq Relief Jul 2023 - Present
  • Self-Employed
    Freelance Marketing Content Writer
    Self-Employed Aug 2020 - Jul 2023
  • Solera, Inc.
    Sales Development Representative
    Solera, Inc. Jul 2022 - Jun 2023
    Remote
    • Executes the Solera Lead Opportunity Management process for building the sales pipeline.• Utilizes Salesforce and Salesloft and other CRM platforms for development and opportunity creation to ensure Solera value-selling methodologies are leveraged to process and track opportunities.• Collaborates with Marketing and Product teams to execute campaigns that ensure lead quality and quantity with proper closed-loop metric reporting.• Regularly performs against individual monthly and/or quarterly targets: pipeline, conversion rates, and opportunities which may consist of meetings, appointments virtually, demos, or follow-up calls.• Collaborates with internal sales operations stakeholders on reporting and analysis.• Charts and delivers timely and accurate forecasting and pipeline management.
  • Safe Electricity
    Contributing Writer
    Safe Electricity Aug 2020 - Jun 2023
    Springfield, Illinois Metropolitan Area
    • Developed content for both print and digital publication providing compelling copy covering topics regarding safe electricity and energy efficiency.• Edited information for accuracy, grammar, style and specified formatting for print and online content• Provided editorial calendar suggestions
  • Operation Gratitude
    Social Media Manager
    Operation Gratitude Aug 2021 - Mar 2022
    ● Managed the strategy, goal-setting, creation and publishing of relevant, original, high-quality content for social media channels with more than 200,000 followers, including Facebook, YouTube, Twitter, LinkedIn and TikTok.● Developed marketing and communication materials to support the program, engagement and development teams.● Answered social media inquiries, managed Facebook group with 3,700+ members, responded to comments and actively built brand online presence.● Participated in the development and execution of campaigns (Month of Military Child, Military Appreciation Month, Christmas in July and others.)● Frequently utilized Canva, Creator Studio, Classy, Basecamp, Social Press Kit, Campsite, Hootsuite and Salesforce tools.● Collaborated across departments to plan and execute email campaigns, manage blog and web content, and optimize SEO.
  • Operation Gratitude
    Marketing And Communications Coordinator
    Operation Gratitude May 2021 - Aug 2021
    Los Angeles Metropolitan Area
    •Support the administration, creation and publishing of relevant, original, high-quality content for social media channels with more than 200,000 followers, including Facebook, YouTube, Twitter, LinkedIn and TikTok.•Help manage the regular social media publishing schedule. •Develop marketing and communication materials to support the Program, Engagement and Development teams.•Answer social media inquiries, manage Facebook group with 2,800 members, respond to comments and actively build brand online presence.•Participate in the development and execution of campaigns (Month of Military Child, Military Appreciation Month, Christmas in July and others.)•Frequent utilization of Canva, Creator Studio, Basecamp, Social Press Kit, Campsite and Salesforce tools
  • Vipkid
    Esl Teacher
    Vipkid Sep 2018 - May 2020
    Teaching English as a second language to Chinese students through VIPKID, an education firm with an online platform based in Beijing, China. Duties and responsibilities include preparing for classes using lesson plans provided by VIPKID, teaching English to students one-on-one in 25-minute lessons through the use of PowerPoints, props, and other visual aids, performing unit assessments, and providing constructive feedback to parents and students.
  • Gogokid
    Esl Teacher
    Gogokid Jul 2018 - May 2020
    Teaching English as a second language to Chinese students through gogokid, an education firm with an online platform based in Beijing, China. Duties and responsibilities include preparing for classes using lesson plans provided by gogokid, teaching English to students one-on-one in 25-minute lessons through the use of PowerPoints, props, and other visual aids, performing unit assessments, and providing constructive feedback to parents and students.
  • Ymca Of Greater Richmond
    Swim Instructor And Lifeguard
    Ymca Of Greater Richmond Sep 2018 - May 2019
    Petersburg, Va
    • Provide swimming instruction to students of various ages and ability levels.• Maintain constant supervision of students, watch for swimmers needing assistance, and aid swimmers when necessary to ensure positive learning environment.• Know, understand, and consistently communicate policies and procedures for the pool and whirlpool.Understand the YMCA Swim Lessons program, including swimming levels and skills taught for each level. • Evaluate students and recommend placement in the correct skill level• Hold current YMCA swim instructor and lifeguard certifications• Perform search and rescue, first aid and CPR as needed
  • Hike It Baby
    Branch Ambassador
    Hike It Baby Jan 2015 - Nov 2017
    • Lead local branches of Hike It Baby in Fort Lee, VA and at multiple military installations located in South Korea, providing opportunities for children, parents and other caregivers to enjoy the outdoors together to foster love of nature and learning• Conducted outreach events to teach community members about nature-related topics, and promote Hike It Baby at child-centered events such as library story-times and community fairs• Mentored and trained other volunteers on how to lead events, manage the branches social media pages and otherwise be a positive representative of Hike it Baby in the local community• Actively managed and engaged in my branch’s Facebook group, and participated in Branch Ambassador Chat Facebook group to maintain knowledge of developments happening with Hike it Baby at the national and international level, and utilize these social media tools to disseminate all important information to the local community
  • Young Adult Cancer Fighter Advocate
    Advocate
    Young Adult Cancer Fighter Advocate May 2012 - May 2016
    •Volunteered with Leukemia & Lymphoma Society in volunteer recruitment, Team-In-Training mentorship, and public speaking, discussing young adult cancer survivorship issues at conferences, special events and with the media. •Completed the San Diego Rock N' Roll Half-Marathon less than a year out of cancer treatment to raise awareness and funds to fight blood cancers, raising almost $4,000 for the Leukemia & Lymphoma Society through the Team-In-Training program•Provided guidance, media relations and participant recruitment services as part of the founding steering committee for the Young and Strong Fight Club, a joint initiative between Seton Cancer Research Institute, Livestrong and other cancer community organizations•Contributed to various young adult cancer survivorship initiatives, such as blood and bone marrow donor recruitment, research participation, research participant recruitment, blogging and others with organizations such as Fred Hutchinson Cancer Research Center and Stupid Cancer, among others
  • Texas Workforce Commission
    Public Information Specialist
    Texas Workforce Commission May 2011 - Jan 2015
    Austin, Texas Area
    •Managed agency's Facebook, Twitter and YouTube accounts, doubling agency social media followers in first three months of management•Utilized social media tools, such as HootSuite and SocialOomph•Coordinated input and approval from departments and commissioner offices on outgoing publications•Wrote an average of four press releases per month on timely and newsworthy agency issues, including the College Credit for Heroes and Texas Veterans Leadership programs•Authored feature stories, news briefs and contributed to photography for agency quarterly newsletters distributed to Workforce Solutions offices statewide in print, and available on agency website•Photographed agency special events and statewide conferences for use on website, agency intranet and in publications•Composed and posted weekly intranet messages utilizing HTML code•Tracked and compiled all incoming media calls utilizing Microsoft Excel•Compiled clips of media coverage for distribution agency wide daily•Pitched and obtained media interviews and editorial board meetings for TWC Chairman and other commissioners•Wrote and directed instructional videos and PSAs, posted on agency website and social media accounts, and distributed to statewide media
  • Fort Hood Officers' Spouses' Club
    Publicity Chair
    Fort Hood Officers' Spouses' Club Dec 2010 - May 2011
    •Developed and maintained relationships with members of the media, local Chambers of Commerce and community organizations across central Texas•Regularly served as the organization’s spokesperson on television, radio and at special events•Promoted membership, fund-raisers, meetings and distributed important information utilizing group’s Facebook page•Obtained media attention for the 2011 Wild West Night fund-raiser with news organizations across central Texas enticing 400 participants and earning more than $20,000 for the organization’s welfare fund•Designed 2011 Wild West Night program•Compiled all newspaper clippings and electronic files of television and radio appearances for organization archives
  • Energy Education Council
    Communications Specialist
    Energy Education Council Aug 2009 - May 2010
    Springfield, Illinois Area
    •Created and updated more than 50 news releases and articles for outreach and education to support the Energy Education Council's mission to provide life-saving, energy-saving and cost-saving information and resources to members and energy consumers•Researched programs and created outreach material on natural resource and energy conservation for comprehensive online membership resource center, available to council members such as investor-owned utilities, cooperatives, municipal utilities, educators and others, reaching millions of energy consumers across 33 states•Maintained Microsoft Access database of membership information•Coordinated expert input and approval on all outgoing publications from electrical and energy industry professionals, advisory board and supervisors•Launched and managed organization’s Facebook page for their award-winning Safe Electricity public awareness program, and revamped their existing Youtube account for better optimization•Coordinated translations of media and membership resource material to Spanish to better reach minority audiences•Collaborated with coworkers to develop consistent office-wide use of AP writing style •Wrote and edited articles for quarterly newsletters and annual report•Assisted in writing and editing copy for radio and television PSAs distributed to media and made available on organization's website and social media pages•Provided energy conservation and safety information at outreach events, such as the Illinois State Fair•Compiled and organized all newspaper and internet clippings for organization's archive•Uploaded articles and resources to organization’s website utilizing HTML code
  • Graduate Public Service Internship Student Association
    Philanthropy Chair
    Graduate Public Service Internship Student Association Aug 2009 - May 2010
    Springfield, Illinois Area
    •Organized annual Giving Tree Project to benefit 53 underprivileged children, more than any previous year•Promoted organization’s events utilizing the Facebook event and page functions, as well as established university social media pages•Promoted trivia night fundraiser to benefit a local children’s shelter, attracting 100 participants and raising more than $1,000•Participated in and promoted largest blood drive ever at University of Illinois at Springfield, attracting 90 donors
  • Acadiana Center For The Arts
    Media Relations Assistant
    Acadiana Center For The Arts May 2009 - Aug 2009
    •Aided in planning and recruitment/management of over 200 volunteers for Gulf Brew 2009 festival and fund-raiser•Wrote and distributed news releases to the local press•Escorted members of the media around the facility during special events and to document building expansions•Created videos and photographs of interviews and events related to summer programs and expansions, posting them online to organization’s Facebook, Twitter and Youtube pages
  • Louisiana Department Of Veterans Affairs
    State Of Louisiana Intern
    Louisiana Department Of Veterans Affairs Nov 2008 - May 2009
    •Researched marketing strategies for program encouraging veteran entrepreneurship•Aided in writing and editing of communication for Veterans Honor Medal distribution•Conducted study on the necessity of transitional housing for homeless veterans for grant research•Assisted with design and layout for fallen soldier memorial display
  • Residential Life At Lsu
    Resident Assistant
    Residential Life At Lsu Aug 2006 - May 2009
    •Organized and promoted programs of entertainment and educational value in accordance with department policies and objectives•Voted Best Female Resident Assistant in the Horseshoe Community for the 2006-2007 academic year•Program under my direction won “Best of Kind” award for the 2006-2007 academic year•Used Facebook to facilitate communication with approximately 200 residents over the course of three years using the event, group, private message and status update features•Frequently volunteered my time to department initiatives such as focus groups and new resident assistant interviews•Ensured resident safety during 12 to 72 hour on-call shifts•Performed maintenance and incident reports through departmental online system as needed•Tutored residents six hours per week and performed emergency desk duty as needed•Maintained the necessary 3.0+ GPA every semester to maintain employment as an Honors College resident assistant
  • Louisiana Association Of Museums
    Communications Assistant
    Louisiana Association Of Museums Aug 2007 - May 2008
    •Helped organize two annual conferences for museum professionals statewide•Created new membership organization system utilizing Past Perfect software program•Managed mass mailings using Microsoft programs•Conducted research for and implemented “Travel Trails” trial program to encourage museum appreciation amongst children•Composed and edited all internal and external communication in collaboration with the Executive Director, including membership recruitment and management, newsletter, annual report and news release materials•Recruited and managed volunteers to assist with conference activities

Laura Ybarra Skills

Press Releases Media Relations Public Relations Event Planning Social Media Public Speaking Facebook Newsletters Internal Communications Editing Volunteer Management Fundraising Research Nonprofits Crisis Communications Publicity Photography Community Outreach Event Management Teamwork Strategic Communications Marketing Publications Graphic Design Project Management Composing Press Releases News Writing Speech Writing Grants Community Development Government Social Networking Journalism Proofreading Smo Corporate Communications Editorial Leadership Development Copy Editing Blogging Interviews Marketing Strategy Spanish Ap And Apa Style Social Media Management Journalistic Writing Copywriting Transcribing Microsoft Office Social Media Marketing

Laura Ybarra Education Details

Frequently Asked Questions about Laura Ybarra

What company does Laura Ybarra work for?

Laura Ybarra works for Operation Bbq Relief

What is Laura Ybarra's role at the current company?

Laura Ybarra's current role is Social Media & Marketing Specialist | Certified Salesforce Associate | Military Spouse.

What is Laura Ybarra's email address?

Laura Ybarra's email address is la****@****ail.com

What schools did Laura Ybarra attend?

Laura Ybarra attended Louisiana State University, Ball State University.

What skills is Laura Ybarra known for?

Laura Ybarra has skills like Press Releases, Media Relations, Public Relations, Event Planning, Social Media, Public Speaking, Facebook, Newsletters, Internal Communications, Editing, Volunteer Management, Fundraising.

Who are Laura Ybarra's colleagues?

Laura Ybarra's colleagues are David Rosen, Amy Hays, Bryan Mroczka, Jason Perrigin, Skeeter Stone, Ali Yiğit, Brian Norfolk.

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