Laure Masi
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Laure Masi Email & Phone Number

Chargée d'Acquisition Digitale at Groupe Les Echos-Le Parisien
Location: Paris, Île-de-France, France 8 work roles 4 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Groupe Les Echos-Le Parisien
Role
Chargée d'Acquisition Digitale
Location
Paris, Île-de-France, France
Company size
359 employees

Who is Laure Masi? Overview

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Quick answer

Laure Masi is listed as Chargée d'Acquisition Digitale at Groupe Les Echos-Le Parisien, a company with 359 employees, based in Paris, Île-de-France, France. AeroLeads shows a matched LinkedIn profile for Laure Masi.

Laure Masi previously worked as Digital Acquisition Manager at Groupe Les Echos-Le Parisien and Display et Social Expert at Cospirit Groupe. Laure Masi holds Master'S Degree In Digital Marketing And Communication, With Honours - Head Of The Class from Iaelyon School Of Management.

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Groupe Les Echos-Le Parisien

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Profile bio

About Laure Masi

Laure Masi is a Chargée d'Acquisition Digitale at Groupe Les Echos-Le Parisien. Colleagues describe her as "J'ai eu le plaisir de travailler avec Laure durant son stage, puis j'ai été son responsable durant son alternance chez CoSpirit. Laure est une personne de confiance, rigoureuse et professionnelle. Son expertise en lancement de campagnes publicitaires digitales et en réalisation de plans média était bénéfique pour l'ensemble de l'équipe. Sa capacité à gérer plusieurs clients simultanément, ainsi que sa conscience professionnelle, m'ont permis de lui accorder ma totale confiance. Laure est un atout précieux pour une équipe. Je te remercie pour ton investissement !" and "Laure est une jeune professionnelle brillante, sérieuse et appliquée dans son travail. Elle a une bonne capacité d'assimilation et est toujours en recherche de perfectionnement. Elle est consciensieuse et a le souci du détail, enthousiaste et toujours motivée pour apprendre. J'ai été ravie d'être sa manager d'abord pour un stage puis en alternance. Je vous la recommande vivement !"

Current workplace

Laure Masi's current company

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Groupe Les Echos-Le Parisien
Groupe Les Echos-Le Parisien
Chargée d'Acquisition Digitale
Paris, FR
Website
pressroom-lesechos-leparisien.com
Employees
359
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8 roles

Laure Masi work experience

A career timeline built from the work history available for this profile.

Digital Acquisition Manager

Current
Groupe Les Echos-Le Parisien

Ville De Paris, Île-de-France, France

- Implementation and optimization of campaigns to acquire new subscribers on internal and external digital platforms (Facebook, Instagram, Google, e-mail...)- Collaborate with Data, Product and CRM departments to manage and optimize campaigns and targeting.- Coordination of various internal and external representatives (media agencies, designers, etc.) to.

Jan 2024 - Present

Display Et Social Expert

Cospirit Groupe

Lyon, Auvergne-Rhône-Alpes, France

- Manage a portfolio of 7 public and private announcers (references below)- Implement digital advertising campaigns:* Initiating: Analyze and process client’s brief (objectives, budget, targets, etc.)* Planning: Establish the multi-lever advertising strategy in the media plan (paid media, SEA, Display ect)* Executing/Monitoring/Controlling: Program ad.

Sep 2021 - Sep 2022

Digital Marketing Assistant

Stic Image Votre Fournisseur D'Étiquettes

Lyon, Auvergne-Rhône-Alpes, France

- Optimize website referencing (strategies SEO and SEA)- Identify target keywords and design new titles, meta description, H1-H6 tags, site structure and SEO-friendly editorial contents- Create visual contents- Write a customer satisfaction survey, in accordance with ISO 9001 standards.

Jun 2020 - Aug 2020

Product Assistant

Hop'Toys -Solutions Pour Une Société Inclusive

Région De Montpellier, France

- Participate to the annual referencing of products (3000 products and 1500 samples)- Negotiate with international suppliers- Manage and update product pages on the website- Benchmark (mapping of 60 competitors)

Apr 2019 - Aug 2019

Marketing Assistant

Les Petits Inclassables

Mauguio, Languedoc-Roussillon, France

- Study the implementation of product distribution on Amazon marketplace- Prepare English Garden orders and manage returns and exchanges (after-sales service)

Jun 2018 - Jul 2018

Assistante Marketing

Crédit Agricole Du Languedoc

Nîmes, Languedoc-Roussillon, France

- Take part in the design of the “2018 young graduates” offer- Look for new partners- Benchmarks

Apr 2018 - May 2018
Team & coworkers

Colleagues at Groupe Les Echos-Le Parisien

Other employees you can reach at pressroom-lesechos-leparisien.com. View company contacts for 359 employees →

CB Claire Brault Claire Brault Colleague at Groupe Les Echos-Le ParisienClichy, Île-de-France, France, France View → JB Jérôme Bignotti Jérôme Bignotti Colleague at Groupe Les Echos-Le ParisienCheptainville, Île-de-France, France, France View → MP Marco-Test Polo Marco-Test Polo Colleague at Groupe Les Echos-Le ParisienParis, Île-de-France, France, France View → CR Christophe Ronconi Christophe Ronconi Colleague at Groupe Les Echos-Le ParisienGreater Paris Metropolitan Region, France View → IM Isabelle Morreale Isabelle Morreale Colleague at Groupe Les Echos-Le ParisienParis, Île-de-France, France, France View → FD Farha Dekkar Farha Dekkar Colleague at Groupe Les Echos-Le ParisienParis, Île-de-France, France, France View → CH Clara Hanulak Clara Hanulak Colleague at Groupe Les Echos-Le ParisienParis, Île-de-France, France, France View → MB Monika Beau Karbownik Monika Beau Karbownik Colleague at Groupe Les Echos-Le ParisienGreater Paris Metropolitan Region, France View → LB Laurence Basque Laurence Basque Colleague at Groupe Les Echos-Le ParisienParis, Île-de-France, France, France View → CD Caroline De La Vèze Caroline De La Vèze Colleague at Groupe Les Echos-Le ParisienGreater Paris Metropolitan Region, France View →
4 education records

Laure Masi education

Master'S Degree In Digital Marketing And Communication, With Honours - Head Of The Class

Iaelyon School Of Management

Master’s thesis topic : Socially responsible advertising, analysis of media performance and impact on brand image (mark : 18/20).

High School Diploma, Economy, Sociology, Mathematics And History Options, With Honours

Lycée Georges Pompidou
FAQ

Frequently asked questions about Laure Masi

Quick answers generated from the profile data available on this page.

What company does Laure Masi work for?

Laure Masi works for Groupe Les Echos-Le Parisien.

What is Laure Masi's role at Groupe Les Echos-Le Parisien?

Laure Masi is listed as Chargée d'Acquisition Digitale at Groupe Les Echos-Le Parisien.

Where is Laure Masi based?

Laure Masi is based in Paris, Île-de-France, France while working with Groupe Les Echos-Le Parisien.

What companies has Laure Masi worked for?

Laure Masi has worked for Groupe Les Echos-Le Parisien, Cospirit Groupe, Cospirit Mediatrack, Stic Image Votre Fournisseur D'Étiquettes, and Hop'Toys -Solutions Pour Une Société Inclusive.

Who are Laure Masi's colleagues at Groupe Les Echos-Le Parisien?

Laure Masi's colleagues at Groupe Les Echos-Le Parisien include Claire Brault, Jérôme Bignotti, Marco-Test Polo, Christophe Ronconi, and Isabelle Morreale.

How can I contact Laure Masi?

You can use AeroLeads to view verified contact signals for Laure Masi at Groupe Les Echos-Le Parisien, including work email, phone, and LinkedIn data when available.

What schools did Laure Masi attend?

Laure Masi holds Master'S Degree In Digital Marketing And Communication, With Honours - Head Of The Class from Iaelyon School Of Management.

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