Laure Billard Email & Phone Number

Paris Et Périphérie

I work at OUTSCALE, a Dassault Systèmes brand, that offers its customers sovereign and sustainable Experience as a Service, and trusted technological environments.I develop brand storytelling and build a coherent and attractive image including economic, technological, and sustainable issues.I design communication strategies and creative content to promote our brand, its Operator Cloud and Business Experience services enabling the virtual twin of organizations.I manage and support a communications team of 8 people.

Paris, Ile-De-France, France

- Design and manage the marketing strategy on different leverages : positioning, awareness, activation, acquisition and customer loyalty.- Oversee all creative proposals sent to our clients on corporate communication and advertising topics.Key Results :We have tripled the number of employees in 3 years, have enlarged our premises, doubled the average basket of our customers, and increased turnover by 88%. We received our first festival award, and we are starting our first productions for broadcasters.

Paris Area, France

- Help agencies and advertisers to easily translate ideas into film or motion design with directors who fit them - Look for talented authors with good stories to tell in documentary or fiction format- Find partners, broadcasters and distributors, to enable singular scripts to become great movies More info : http://sleak.tv/

Région De Paris, France

Lead the strategic planning for media campaigns in luxury and consumer goods :- Infuse an affirmed strategic vision to all recommendations- Give relevant and inspiring briefs to activation and creative teams- Organize studies on consumers, brainstormings and workshops for business teams - Outline a team of 5 junior and middle plannersA few references : Vichy, Dop, Mixa, Eau Jeune, Citroën, Lancel, Oenobiol, Novanuit, Magnévie

Région De Paris, France

Design the communication strategy for web and social media campaigns or global campaigns :- Trends, targets, brands and competitors analysis - Insights and positioning - Concepts able to engage the audiences on every channels - Briefs for creative team and plan's boards- Writing recommendations and presentations to customers A few exemples of won projects I worked on the storytelling and the brand experience :- L'Oréal : web content on the corporate website- Nespresso : videos for sale's outlet - Harmonie Mutuelle : digital content strategy for the launch of the brand - Randstad : digital content strategy, social media campaign - Areva : internal digital storytelling - Nestlé : HR campaign, proposals of brand experiences for the youth - Legrand : corporate positioning, web and social media strategy

Région De Paris, France

Consulting about digital content, organization and promotion on websites :- Ergonomic and content recommendations about French and international informations- Editorial board management and support for editorial representatives- Projects coordination with technical teams and others departments

Région De Paris, France

Local application of a communication strategy on a site of 600 co-workers :- Management of the local intranet website- Writting of the newsletter and the internal paper

Master Of Science (Msc), Marketing & Communication Management

Master'S Degree, D2A Droit, Économie, Et Gestion De L'Audiovisuel

Master en formation continue effectué avec l'INA et Paris 1. Option Marketing et Distribution. Sortie major de promo.

The Iep Diploma, Media And Communication