Laureen Pierson Email & Phone Number

Atlanta, Georgia, United States

•DTC e-commerce strategy•Manage 1000+ inbound and outbound inventory units•Weekly product launches on Shopify and eBay•Tag and organize Shopify catalog for improved navigation•Craft evergreen content (e.g., FAQs page) tailored to customer personas and reviews•Implement intuitive homepage flyouts for enhanced navigation and improved UX•Led e-commerce visual strategy, executing homepage and product photography updates for seasonal promotions and events •Collaborate… Show more •DTC e-commerce strategy•Manage 1000+ inbound and outbound inventory units•Weekly product launches on Shopify and eBay•Tag and organize Shopify catalog for improved navigation•Craft evergreen content (e.g., FAQs page) tailored to customer personas and reviews•Implement intuitive homepage flyouts for enhanced navigation and improved UX•Led e-commerce visual strategy, executing homepage and product photography updates for seasonal promotions and events •Collaborate with models and photographers to execute creative concepts and drive conversions •Monthly site evaluations and competitive analysis to identify and expand product assortment•Actively curate and digitally merchandise in-demand women’s fashion by leveraging real-time insights from social media, fashion blogs, and events•Analyze historical sales data to guide future buying•Execute strategic keyword research to align product attributes to website content Show less

Atlanta, Georgia, United States

•Consistently recognized for top performance through fast-track promotions •Oversaw daily inventory management of 300 + inbound and outbound units across two locations•Developed team of 10 direct reports, resulting in 2 promotions in a single quarter•Collaborated cross-functionally to create a streamlined quality assurance program, reducing paperwork errors by 95%, adopted company-wide

Atlanta, Georgia, United States

•Spearheaded departmental sales efforts, consistently exceeding sales targets by 20% by establishing and nurturing relationships with clientele•Delivered tailored style consultations and personal shopping services, cultivating a loyal clientele base that specifically sought my expertise on a monthly basis•Mentored junior sales associates, contributing to their product knowledge and sales skills development, boosting departmental sales by 15% during key promotional events•Maintained… Show more •Spearheaded departmental sales efforts, consistently exceeding sales targets by 20% by establishing and nurturing relationships with clientele•Delivered tailored style consultations and personal shopping services, cultivating a loyal clientele base that specifically sought my expertise on a monthly basis•Mentored junior sales associates, contributing to their product knowledge and sales skills development, boosting departmental sales by 15% during key promotional events•Maintained a high level of product knowledge, staying informed about new arrivals and trends in the menswear market•Collaborated with the visual merchandising team to create product displays, attracting customer attention and driving sales Show less