Laurel Ogden Email & Phone Number

Park City, Ut, Us

Park City, Ut, Us

- Lead forecasting, storytelling, and business hindsighting for North America Online demand, margin, levers (KPIs), and returns- Assess and size risk and opportunity for North America eCommerce business- Support cross-functional partners and drive proactive decision-making through ad hoc analyses

San Francisco, California, United States

- Led forecasting and business hindsighting for CA stores and support for US stores through sales, margin, and levers point of view- Owned daily and weekly reporting of sales, levers, margin, and inventory trends for the Stores Channel- Conducted ad hoc analysis to diagnose issues, drive improvements, and provide recommendations for the Stores Channel

- Provided comprehensive financial support for the Fulfillment functions with monthly reporting and variance review- Line item owner for Returns, Shipping Revenue, Labor COS, Inbound Freight, Outbound Shipping, Return Shipping, Fulfillment Labor, Shipping Supplies, and Fulfillment SG&A- Developed and built budget and forecast models for the Fulfillment functions to feed total company FP&A models- Ran ad hoc scenarios to evaluate trends, new opportunities, and assessment of current initiatives

- Supported proactive decision-making by providing weekly financial reporting for all responsible line items to quickly identify variances and trends- Assured general ledger accuracy through journal entries, accruals, allocations, and creation and distribution of a departmental P&L and 4-wall P&L for each facility- Built and refined budget/forecast models utilizing KPI based drivers and created visuals for executive and board reporting decks

- Managed all aspects of chargeback process including documentation, accounting, and representments- Collected, analyzed, and presented internal payment data using SQL and Excel to better understand CNP fraud trends- Conducted ad hoc analysis for optimizing existing rulesets and building new ones

- Reviewed payments and assessed the likelihood and risk of fraudulent transactions- Served as departmental representative for implementation of new order management system- Developed in-depth familiarity operating under PCI compliance standards while working remote

- Managed a team of 22 Gearheads and facilitated employee development through coaching and continuous education- Utilized Oracle Business Intelligence to compile team stats for employees and management

- Developed training modules for new Gearheads and conducted onboarding training sessions with 20-25 new hires/class

- Obtained extensive gear knowledge and familiarity with eCommerce for the OR/ASR markets

- Created timelines and organizational tools to actively manage supply chain- Oversaw and performed all aspects of pre-production, dry layup, wet layup, and pneumatic press of snowboards

- Managed enjoyment, morale, and safety of groups of up to 10 inexperienced snowboarders- Developed strong public speaking skills and an ability to cater to each individual learning style

Greater Salt Lake City Area

- Developed and tested advanced pharmaceutical delivery systems- Created buffer solutions, operated mass spectrometers, and assisted with daily lab tasks