Laurel Devine Email & Phone Number

Washington D.C. Metro Area

Serves as a Supervisory Communications and Strategic Outreach Specialist. Provides expert knowledge and technical proficiency in the performance of strategic outreach development, communications, public education and national engagement strategy.Serves as the information, outreach, and public affairs contact with employers, veterans' service and military.

Fort Belvoir, VA

Provided the Office of the Chief Army Reserve, Army Reserve Communications, with strategic communications support for community outreach, the Ambassador Program, public relations and executive-level communications products.

Fort Belvoir, VA

◾ Developed Strategic Communication Plans for PEO EIS Program AMS2◾ Advised senior leadership on improving outreach◾ Planned and organized PL Acquisition Management Support Solutions stakeholder engagement activities◾ Developed products to target Army Acquisition stakeholders and achieved targeted strategic objectives◾ Collaborated internally and with.

Washington D.C., The Pentgagon

• Provided recommendations on communication strategies, identified likely project risks and developed solution options as well as mitigation strategies for the Meet Your Army program.
• Assisted subject matter experts across the Headquarters, Department of the Army staff and secretariat and various commands and external agencies in developing communications strategies and guidance designed to raise.
• Worked on the Meet Your Army initiative to reacquaint the American people with America's Army using 3 lines of effort. Planning and coordinating senior leader engagements in specific cities, through these engagements.
• Provided guidance and counsel to Office of Public Affairs (OCPA) leadership on the ramification of Army actions/comments/documents as they pertain to the communication and public affairs communities.
• Attended various Operational Planning Team meetings, Communication Planning Group meetings and Initial Planning Review meetings offering input/guidance.
• Demonstrated strategic/tactical/media communication professional experience.

Stafford, VA

• Conducted research and communication audits to inform communication planning for military manpower and reserve affairs communication priorities.
• Developed communication strategies that integrated content across print and electronic platforms.
• Developed evidence-based strategic communication goals, objectives, key messages and tactics aligned with organizational communication strategies.
• Developed secondary content development strategies supporting strategic communication goals.
• Provided editorial assistance to multi-disciplinary team members to ensure alignment with communication goals and customer requirements.
• Developed and refined communication standards, guidelines, and processes.

Pentagon, Washington D.C.

Public Affairs Officer to the Chief of Army Reserve/Commanding General United States Army Reserve Command (much like a CEO) for an organization of more than 200,000 soldiers and 12,000 civilians with a 9 billion dollar annual budget. Official spokesperson for Commanding General/Chief of Army Reserve on all communications with the media, soldiers, families.

Fort Belvoir, VA

Served as the Deputy to the Director for Army Reserve Communications. Responsible for strategic communications to include, National Outreach, Recruiting Communications, Web and Social Media, Executive Communications and Command Information. Supervised 15 military, civilian and contract employees. Established and maintained working relationships with media.

Washington D.C., The Pentagon

Acting Public Affairs Officer to the Chief of Army Reserve/Commanding General United States Army Reserve Command (much like a CEO) for an organization of more than 200,000 soldiers and 12,000 civilians with a 9 billion dollar annual budget. Official spokesperson for Commanding General/Chief of Army Reserve on all communications with the media, soldiers.

Washington D.C., The Pentagon

Served as the Deputy Chief of the Media Relations Division of Army Public Affairs and as an Army spokesperson. Direct, guide and mentor the engagement of 16 military and Army Civilian media action officers and spokespersons regarding Army-level issues with national and international media. Serve as the Chief of the Media Relations Division in his absence..

Washington D.C., The Pentagon

Served as Chief of Personnel and Human Resources Team for the Media Relations Division of Army Public Affairs and Headquarters Department of the Army spokesperson with local, national, and international media agencies. Led and supervised 2 media action officers and spokespersons. Assisted with planning and engagement strategies for Army strategic messaging.

Crystal City, VA

• Led the development and execution of the Army Reserve Command Information Program ensuring Soldier's​ and Families were informed about the Army Reserve's current priorities and mission. Informed internal audiences.
• Supervised a staff of four public affairs specialists
• Responsible for all internal communication to more than 200,000 soldiers, their families and 12,000 civilians
• Managed the publication of the two “flagship” Army Reserve magazines with an operating budget of more than $280,000
• Executed and evaluated information programs designed to improve the understanding and recognition of the U.S. Army Reserve objectives for developing the media, general public, surrounding communities, civic groups and.

Crystal City, VA

Served as the National Outreach Branch Chief for the Army Reserve Communications Directorate. Supervised 5 individuals. Served as the conduit between the Army Reserve Commanding General and more than 100 Sr. Civilian Army Reserve Ambassadors geographically dispersed across the United State. Conducted outreach to external audiences to build relationships.

Public Affairs, Journalism

B.A., Communications

Activities and Societies: Womens Swimming Team and Army ROTC

High School Diploma