Lauren B. Email and Phone Number

• Supporting the team with the co-ordination, creation/updating and uploading of social, web and email content and associated reporting.• Assisting with Facebook and Instagram social posting and scheduling, influencer management and eDMs• Editing and checking global and Australian web/digital content• Producing monthly metrics and reports from platforms including Google Analytics

• Assisting with the smooth operation of exhibitions, programs, sales, and marketing, in line with the Strategic Plan.• Provides a range of general administrative and project support to enable the efficient operation of the team.• Delivers records management and database administration for the team and recommends continuous improvements, complying with business systems, processes, and policies to ensure that all information is accurately stored and accessible.

• Designed marketing materials such as brochures, flyers, posters, email headers and social media assists.• Created, schedules and organises content across all platforms, including; TikTok, Instagram, Facebook and LinkedIn.• Maintained brand standards and style.• Worked closely with the Digital Content Coordinator to design, build and maintain a social media presence.• Managed customer experience and continual updates of the online store (CMS), including product updates and uploads in consultation with our online specialist, promotional/campaign management for B2C, B2B and customer-facing, social platform content, blogs and customer-facing information.• Created online marketing assets to drive sales and customer engagement.• Worked with internal business units and key partners on key website strategy to grow the effectiveness of the store.• Worked with the Marketing Team to coordinate the engagement strategy by positioning online marketing activity, including Social Content, EDM, SEO and web and Paid Content.• Designed tender presentations in conjunction with business units.

• Overseeing the organisation's social media activities to maintain the company's social media presence. • Analysing and reporting social media and online marketing campaign results.• Developing marketing content such as blogs, promotional materials, and advertisements for social media to increase customer engagement. • Scheduling updates, sharing relevant content as well as engaging with clients and answering customer inquiries. • Liaising with Medicare, private health funds and work cover managers.

• Developed and executed influencer marketing strategies and creative campaigns• Identified and built relationships with prominent influencers and thought leaders • Developed content ideas and curated content• Researched relevant industry experts, competitors, target audience and users• Brainstormed new, creative approaches to influencer campaigns• Understood emerging trends, technologies, and influencers• Liaised with the marketing team to create and coordinate marketing strategies that work across different channels

• Answered and directed phone calls to relevant staff • Community monitoring, moderating, and ensured engagement through social channels• Organised social media pages to allow for new clients • Interacted with clients through email to inform them about the services provided• Ordered and took stock of office supplies • Processed and directed mail and incoming packages and deliveries • Greeted and guided visitors and new staff to the organisation • Proofread resumes • Inspected time sheets and productivity reports