Lauren Barrera Email and Phone Number

Cultivated and maintained relationships with high-net-worth individuals and corporate executives, resulting in a consistent pipeline of leads.Collaborated with cross-functional teams, including marketing, operations, and finance, to ensure seamless execution and delivery of VIP client orders. Developed and delivered persuasive sales presentations to VIP clients, showcasing the unique value proposition of products and services as well as implementing a customer relationship management (CRM) system to track VIP client interactions and provide personalized service at every touchpoint. Organized and hosted events, networking functions and product launches to strengthen client relationships and enhance brand visibility. Monitored competitor activities and market trends to proactively adjust sales strategies.Led a team of sales professionals, providing guidance, coaching and performance evaluations to ensure individual and team targets were consistently met or exceeded.

Monitored social media analytics for eight different accounts tracking key highlights, follower breakdown and engagement across the board monthly.Performed market analysis to identify opportunities for growth as well as conduct surveys to gauge satisfaction and engagement levels. Created Social Media Calendars weeks in advance developing captions and posts for each venue on a weekly basis. Scheduled and attended photoshoots for content creation on platforms such as TikTok and Instagram.Attended weekly team meetings to coordinate events, discuss important topics and meet with our PR agency to follow up with press releases and their business plans for the month.

Monitored media for nine clients including Groot Hospitality, STARR Restaurants, PLANTA, Ball & Chain, American Social and more. Wrote press releases and developed marketing materials. Served as admin support for 19 restaurants including drafting agendas, organizing assets, scheduling meetings, and designing graphics. Supported five broadcast shoots with a variety of focuses from news segments to reality TV opportunities including The Real Housewives of Miami. Researched over five markets for clients to build influencer lists and conduct outreach. Crafted media lists for journalists in a variety of beats from lifestyle to business.