Lauren Drescher

Lauren Drescher Email and Phone Number

Vice President of Social Media and Retention Marketing @ Appledoll
Lauren Drescher's Location
Manhattan Beach, California, United States, United States
About Lauren Drescher

Product Development | Graphic Design | Illustrator | Photoshop | Apparel Merchandising | Window Design | Color Theory Forecasting | Social | Screen Printing | Photography | Styling | Serigraphy | Eventing |

Lauren Drescher's Current Company Details
Appledoll

Appledoll

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Vice President of Social Media and Retention Marketing
Lauren Drescher Work Experience Details
  • Appledoll
    Vice President Of Social Media And Retention Marketing
    Appledoll Aug 2022 - Present
    Los Angeles, Us
  • Bespoke Beauty Brands
    Vice President Of Social Media & Pr
    Bespoke Beauty Brands Jun 2021 - Aug 2022
  • Studio Curate
    Business Owner
    Studio Curate May 2018 - Aug 2022
    Mother and daughter interior design duo. On a mission to marry form & function for inviting, inspiring spaces. Interior designers that includes home staging, home makeovers, feng shui, etc. Events + duo bartenders curating cocktails for your party needs || Email us at LetsCurate@Studio-Curate.com
  • Bh Cosmetics
    Marketing Director
    Bh Cosmetics Nov 2019 - Jun 2021
    Culver City, Ca, Us
  • Braintrust
    Director Of Influencer Relations
    Braintrust Jun 2019 - Aug 2019
    Los Angeles, California, Us
    Build, develop, maintain, and monetize influencer relationships on behalf of the agency and its clientsSupervise the creation of robust databases that are demographically and client specificCreate new business proposals for influencer partnerships and attend business meetingsIdentify and verify influencer talent that can be leveraged in social media, but also in events, representing clients, and for product developmentSupervise the measuring of influencer talent effectiveness and valueCreate standardized Influencer reporting template Oversee Creator IQ
  • Beautycon Media
    Director Of Social Media/ Influencer Relations
    Beautycon Media Jan 2019 - Aug 2019
    Los Angeles, California, Us
    • Daily supervision and management of all social platforms• Influencer relations • Real-time messaging on the Twitter platform including original content, responding to followers,influencers, and retweeting relevant content • Share relevant photos on the Instagram platform and engage with other users by responding to comments and liking photos • Create monthly content for all social channels• Develop unique voice and identity for the Twitter profile balancing personal experiences and product relate messaging • Establish and grow Twitter & Instagram membership• Provide weekly + monthly goals and tactics• Establish relationships with brands • Attend business related events
  • Nyx Cosmetics
    Content Manager/ Influencer Relations
    Nyx Cosmetics Jan 2016 - Jan 2019
    El Segundo, California, Us
    • Leads social media strategy, executing campaigns across multiple platforms (Instagram, YouTube, Pinterest, Snapchat, Facebook, and Twitter) that supports product launches, events, and retail store openings• Manages all YouTube content for the NYX Professional Makeup channel• Manages Beauty Bar, an interactive, digital experience on ipads featured throughout all NYX Professional Makeup retail locations• Lead on Snapchat platform, creating unique, on-trend, and engaging content for fans• Leverages influencer, PR, and external brand relationships to produce successful partnerships• Schedules influencers and MUA's for video and photo shoots, negotiating contracts and discussing brand’s creative direction• Assists in coordinating all brand events, including the annual FACE Awards, the brand’s biggest marketing initiative • Attends trade shows and brand events (both internal and external), developing relationships with key industry players and covering the experience on social platforms• Well versed in events and parties within the space
  • Beautycon
    Community Manager
    Beautycon Jul 2014 - Dec 2015
    Los Angeles, California, Us
    • Daily supervision and management of all social platforms• Real-time messaging on the Twitter platform including original content, responding to followers,influencers, and retweeting relevant content • Share relevant photos on the Instagram platform and engage with other users by responding to comments and liking photos • Create monthly content for all social channels• Develop unique voice and identity for the Twitter profile balancing personal experiences and product relate messaging • Establish and grow Twitter & Instagram membership• Provide weekly + monthly goals and tactics• Establish relationships with brands • Attend business related events
  • Forever 21
    Visual Merchandiser
    Forever 21 May 2011 - May 2012
    Los Angeles, Ca, Us
    • Carried out merchandising directive for weekly mannequin changes, holiday updates, store sets, and delegated to merchandising team• Maintained the 90,000 square ft. flagship, creating global trends and focused style development• Conducted store sets on a free-forming, creative basis allowing for all merchandising staff to create its own environment with regards to the store guidelines
  • Forever 21
    Buyer
    Forever 21 Jan 2010 - Apr 2011
    Los Angeles, Ca, Us
    • Purchased + made orders for all store divisions • Dealt with vendors on a personal level daily• Consult and adjust wholesale pricing• Appointment planner• Development + market research• Collaborate new ideas• Forecasted and analyzed apparel and accessory trends• Conducted online studies for the buying division
  • The Beehive
    Buyer
    The Beehive Jul 2003 - Jan 2009
    • Construct informative and vibrant imagery for Instagram platform • Provide a sales recap and forecasts for monthly performers• Directed an all-store styling and merchandising guidelines• Maintain personal client relationships• Attend all trade-shows and road appointments for buying opportunities• Coordinate all interior, exterior, visuals, window displays, and merchandise• Construct marketing plans• Created a social media strategy to engage with the current Beehive demographic implementing on Instagram as the highest traffic source for new consumers

Lauren Drescher Education Details

  • Fidm
    Fidm
    Visual Communications

Frequently Asked Questions about Lauren Drescher

What company does Lauren Drescher work for?

Lauren Drescher works for Appledoll

What is Lauren Drescher's role at the current company?

Lauren Drescher's current role is Vice President of Social Media and Retention Marketing.

What schools did Lauren Drescher attend?

Lauren Drescher attended Fidm.

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