Lauren Krikorian is a Product Manager at Hubcap.
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Product ManagerHubcapCalifornia, United States -
Product ManagerStealth Mode Startup Dec 2024 - Present -
Product ManagerMado Dynamic Apr 2024 - Dec 2024-Lead software strategy at home automation startup creating energy-efficient, cutting-edge smart home accessories. -Drove native smart home app development, leading UX, Matter integration, wireframes, and cross-team collaboration. -Managed product marketing strategy and organic growth across social platforms, CRM channels, and D2C websites. -Researched, built, and integrated geographical algorithms to optimize smart home accessory energy usage. -
Product ManagerPlaystudios Feb 2024 - Dec 2024 -
Product Marketing ManagerPlaystudios Feb 2022 - Jan 2024-Revamped an entire player lifecycle journey through 8 CRM channels in 12 different games that drove increases of 3x in open rates, 4x in click-through rates, 2x in retention rates, and drove millions in revenue.-Developed strategy to integrate our loyalty program into new game genres by working with 10+ cross-functional teams, analyzing user behavior, leading a/b testing, and rolling out 3+ new features per month to optimize the user experience.-Identified emerging trends in the $105B XR market, pitched innovative features for a new product, leading to new revenue streams, engagement methods, reduced churn, and MVP creation.-Partnered with the Head of New Game Initiatives to conceptualize and pitch new game ideas, develop cohesive narratives aligned with game mechanics, and conduct market research to modernize classic gameplay concepts.-Created B2B pitches, articles, and video scripts that secured 20+ new partner relationships.Established and refined brand standards through A/B testing, resulting in cohesive marketing across 12+ game portfolio. -
Writer'S AssistantThe Walt Disney Company Jun 2018 - Feb 2022-Worked on productions at Disney, Lucasfilm, HBO, ABC, NBC, Netflix, and Amblin Entertainment.-Liaison for top creatives on Emmy-winning productions such as The Mandalorian, The Book of Boba Fett, Silicon Valley, The Goldbergs, Saved By The Bell, The Grayman, and Schooled.-Managed the robust project slate of several film & TV projects in development at major studios/production companies.-Created draft outlines, studio notes, and summary docs for writers that allowed for efficient script revisions. -
Product InternJaunt Vr Sep 2014 - Dec 2015Palo Alto-First user for internal and external tools at $100M venture-backed VR startup; proposed new features, tested existing ones, and identified bugs in state-of-the-art VR camera hardware and software.-Created original VR experiences that were filmed on Jaunt’s 360° camera and distributed on VR platforms globally.-Developed innovative methods for directing audience attention in a 360° space on VR narrative projects.
Lauren Krikorian Education Details
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Film And Television Production -
Digital Product Management
Frequently Asked Questions about Lauren Krikorian
What company does Lauren Krikorian work for?
Lauren Krikorian works for Hubcap
What is Lauren Krikorian's role at the current company?
Lauren Krikorian's current role is Product Manager.
What schools did Lauren Krikorian attend?
Lauren Krikorian attended Usc School Of Cinematic Arts, University Of Virginia Darden School Of Business, Lick-Wilmerding High School.
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