As the Digital Marketing and Content Specialist at Lakeshore Sewing Company, I help with the creation of visual and digital content to enhance our brand’s online presence and customer engagement. My key responsibilities include: • Photography and Videography: I manage event and product photography, ensuring high-quality visuals for our marketing materials. Additionally, I produce video content tailored for our social media platforms, effectively showcasing our products and services. • App Content Management: I produce content for our upcoming company app, curating and organizing material to provide users with a seamless and informative experience. • Digital Marketing Content Creation: I develop various digital assets, including tutorials, graphics for emails and newsletters, and instructional videos for sewing classes, to engage our audience across multiple channels.Through these efforts, I aim to strengthen Lakeshore Sewing Company’s digital footprint and foster a vibrant online community.

Graduate Assistant Coach Responsibilities • Assisted practices, workouts and attended games • Recorded team stats on Excel • Managed and created content for social mediaTeam and Player Management • Led study sessions and provided educational resources • Planned team bonding events • Coordinated and organized weekly team meals for each individual

Student worker for the Digital Marketing and Advertisement team at Concordia University, Ann Arbor. • Managed school blogs and news, meeting weekly deadlines. • Captured and updated student activities on social media. • Conducted interviews for school coverage articles.Digital Media and Design • Edited and created projects using Adobe Suite • Designed digital ads for campus display and online platforms.