Lauren Schultz Email & Phone Number

Billerica, Ma, Us

Boston, Ma, Us

Hoboken, Nj, Us

Chemistry, Biochemistry and Physics*Achieved a 14% revenue growth ($17M) through the implementation of a strategic publishing plan for chemistry, biochemistry, and physics portfolios. *Collaborated on the launch of SaaS-based educational platform (LMS) for chemistry and biochemistry, leading to a 14% increase in portfolio revenue and enhancing customer engagement by 45%.*Successfully launched an adaptive homework system for algebra-based physics (SaaS software), navigating a competitive market within schedule and budget constraints. *Conducted comprehensive qualitative and quantitative market research to produce data-driven insights through surveys, interviews, and focus groups.*Managed a portfolio of over 18 digital curriculum products, achieving a 30% increase in user engagement by implementing feedback-driven customizations and enhancements.*Managed a P&L responsibility of $17M, implementing financial analysis and forecasting that improved profit margins by 14%.*Collaborated seamlessly across internal departments—journals, production, marketing, and sales. *Contributed strategic insights to professional group signings aligning with organizational goals.*Identified, secured and contracted a new author team, revamping a leading biochemistry textbook with an innovative digital plan for increased market share.* Assumed marketing manager responsibilities for 10 months while role was vacant.* Identified and contracted a technical advisory board to inform product build, increasing customer engagement by 45%. *Successfully project-managed and designed over 17 events annually for sales reps and potential partners, resulting in a 30% increase in partner engagement and collaboration.*Led efforts with the entire college textbook team (all disciplines) to identify and solve functionality problem with new e-reader for LMS platform, increasing customer appeal.* Program management and direct customer engagement demonstrating software and consultative selling.

Melville, Ny, Us

* One of two acquisitions editors hired to start a new ebook program.* Acquired in the areas of Nanotechnology, Optical Physics, Sound and Acoustics, Quantum Physics, Quantum Chemistry, Rheology and Fluid Dynamics, Physics education. * Commissioned 38 titles, including research monographs, methods, and teaching/educational content, resulting in 30% growth of revenue.* Solicit proposals, work with authors to improve and then review proposals, negotiate contracts.Established and managed ebook publishing partnership with American Association of Physics Teachers. * Create and develop online systems for title management and author manuscript submission system* Proactively collaborated with journals team, development editors, marketing, production, and sales.* Volunteer member of Diversity, Equity and Inclusion committee.* Co-presented at the 43rd annual Society for Scholarly Publishing conference, ‘Acquisitions’.

New York City, Ny, Us

*Managed a portfolio of over 28 digital curriculum products, achieving a 30% increase in user engagement by implementing data-driven market feedback.*Managed a P&L responsibility of $27M, implementing financial analysis and forecasting that improved profit margins by 14%.* Editorial: Successfully develop a network of experts and potential authors; identify emerging trends; contract and network with new authors, financial acumen, leadership, author management, and negotiation.* Development: Work collaboratively with authors and developmental team to improve the quality of the intellectual raw material. * Multimedia: Created strategies focused on the best delivery of assets and resources and based on market needs and available tools- visualizations, active learning ideas, podcasts, video, webinars, and other tools. * Collaboration: Work as part of, and provide leadership to, a tightly knit team of cross-functional departments- development editors, technology, media vendors, designers, freelance authors and production staff. * Reinvention: Reinvent technology in market-leading spaces, grow established portfolios by creating and driving a more innovative, digitally sophisticated Learning Management System. Support and drive internal processes to be more evidence-based, valuable to users, and efficient. * Responsible for leading text and media programs in biochemistry, genetics, immunology, molecular biology, cell biology and a first edition nutrition text.* Created, developed and published innovative media resources with a focus on market specific, evidence- based customer solutions.

New York, Ny, Us

Life Sciences- Biochemistry, Genetics, Immunology*Increased revenue and profitability in biochemistry, genetics and immunology. *Strategic list and media planning. *Created new partnership and media product by collaborating with Nature publishing journal group.*Supervise and management of product teams in editorial, marketing, sales and media to publish text and media products that exceed market expectations.

Amsterdam, North Holland, Nl

Responsible for acquiring new STM books in: Mathematics, Applied Mathematics, Statistics, Probability, Computational and Applied Statistics (Academic Press, Elsevier, North Holland imprints). Supervise Environmental Science portfolio. Supervise 3 editors (1- Math/Physics editor, 2 Environmental Sciences editors), and 3 development editors).*Successful track record of program growth and management- portfolio revenue increase of 16%.*Responsible for digital list acquisitions and strategy.*Effective P & L management.*Strategic technology planning and execution for multiple programs.*Motivational and collaborative team leadership.*Created and executed effective editorial training and management program for editorial staff in multiple groups and locations.*Lead role in International intercompany publishers work group.*Liaise with journals, health sciences, marketing, sales, and production.*Publisher representative for cross-ref initiative.*Publisher representative for National Academy of Sciences.*Division representative for electronic permissions task force work group.*2009 American Publishers Association PROSE Award for 'Handbook of Statistical Analysis and Data Mining Applications'.*2013 American Publishers R.R Hawkins Award for Professional and Scholarly Excellence for signing and publishing Alan Turing: His Work and Impact, edited by Dr. S. Barry Cooper and Dr. Jan van Leeuwen. *Establish and coordinate major new initiatives in digital workflow for authors and company-wide educational digital initiatives

Manage market research project and initial market development, prototype and testing activities for online learning system. Coordinate input from all parties to ensure a sound design in developing the proof of concept and prototype. Provide creative input regarding the marketing strategy for product.Recruited and moderated focus group of 10 instructors. Complete analysis and wrote summary report of results to advise client of next steps.

Strategic market positioning of consulting fund raising (development) firm for K-12 educational clients.*Responsible for marketing, public relations, client interviews.*Proficient with fundraising platforms: BlackBaud TeamRaiser/Luminate Online, Give Smart, OneCause, Salesforce CRM, WordPress.*Published quarterly company newsletter- interviewed clients and industry experts to craft compelling success stories.* Redesigned company website resulting in an increase of of 17% new clients.* Company education and strategic partnerships.* Market research and event planning. * Strategic marketing presentations to new clients.

·Market research interviewing and inside sales (Microsoft Press)·Market seeding and development to launch first editions (Addison Wesley)·Identifying qualified leads to complete sale, obtain and close class test commitments

Boston, Massachusetts, Us

*Market research & development- -Engineering Calculus - formed basis for direction of new text program & longer-term strategy for Calculus.Created ten member editorial advisory board.-Statistics- 2 tier -quantitative and qualitative market research strategy to create a comprehensive signing plan.*Analyze strengths, weaknesses, market trends, and future business opportunities for the math program.*New textbook acquisition - exceeded signing goal each year-signed 8 new texts, $6M in first year revenue. *Estimate market sizes/growth rates to determine publishing opportunities.*List management- responsible for $5M program that grew to $7.6M in 2003- 30% growth.Project management- responsible for the overall project management of 17+ titles.-Management of 31 authors; 17 texts. -Write/review marketing materials.*Train, supervise, direct and review (3) developmental editors efforts on revisions and first editions.

Ba, Communications

National Academies Education Fellow In The Life Sciences, Scientific Teaching, Active Learning