As Executive Director, I lead a team of nine Membership Directors and Senior Membership Directors in growing and maintaining peer-to-peer, professional communities. I oversee operations, renewals, membership health, and conversation quality for SocialMedia.org, SocialMedia.org Health, the Talent Marketing Board, and the Employee Experience Board. I strategize across departments to support community growth objectives and build opportunities to deepen member participation.

Board.org creates confidential, vendor-free membership communities for people leading change at the world's biggest companies.Why? Because helping leaders make things better at these massive organizations makes a whole lot of good for millions of people.Our communities support the leaders of corporate social responsibility (philanthropy, volunteerism, disaster response, STEM, etc.), hospital communicators (critical in a health crisis), social media (the front lines of corporate transparency), talent acquisition (job creators), data strategy (data-driven solutions), and DEI. We're launching new communities for innovation, ecommerce, tech, and more critical topics.

SocialMedia.org is the vendor-free, peer-to-peer community for social media leaders at the world’s greatest brands. SocialMedia.org became part of Board.org in 2018.---As a Membership Director for a private, confidential, and vendor-free community, I am responsible for delivering clear value and exceptional member service to social media leaders at over 280 Fortune 1000 companies. I do this through building and maintaining deep relationships with over 90 member chairs, planning and facilitating custom, on-demand conversations on a weekly basis, and creating thoughtful peer-to-peer connections. In addition, I skillfully moderate a confidential online forum of nearly 400 executives, encouraging leader-level questions as well as informative and robust responses. I plan and execute quarterly in-person meetings for upwards of 300 attendees as well as intimate virtual events for niche industry groups.

As membership and chapter development director, I lead strategy, growth, administration, and support for 24,000 individual and group members, as well as 73 chapters and 1,000 chapter board members of the country’s oldest and largest professional membership organization for design. I managed a team of four and served as an internal advocate for chapters at the national office, ensuring that all of AIGA’s programs, initiatives, and partnerships made an impact locally.I strategized and implemented creative approaches to increase membership retention and growth, with special attention to how local chapter communities can increase member engagement. I project managed and produced an annual Leadership Retreat of 300+ attendees—a 3-day conference for chapter leaders to learn best practices, network, and share successes.I oversaw communications to members and chapters, created content strategies for sharing relevant industry information, and held regular virtual meetings to communicate with members and chapters.

As membership director for an over 100-year-old organization, I am tasked with bringing the member experience into the next century. Current goals include expanding the member base to include creative professionals from the ever-widening discipline of design, and re-engaging long-term members to ensure longevity. I help to equip 72 chapters across the US with tools and resources to best recruit and retain members in their local area. I manage two associate-level staff members, coordinate membership processes to meet customer needs, and develop member support standards. I maintain membership and revenue dashboards in a constant stream of data analysis to inform strategic decision-making.I employ design thinking processes in my member retention strategy: empathy mapping, experience journey mapping, and user research interviews. My team is engaging in a critical analysis of the current membership structure as well as planning and implementing membership drives and stewardship campaigns. I play a key role in AIGA's expanding digital strategy with the recent focus on a tech infrastructure overhaul: the transition to new CRM system, plus the redesign and development of member portal.

Maintained ownership of member and customer communications, from general support inquiries to segmented marketing campaigns. Managed database and member processing procedures. Expanded partnership outreach for member benefits. Planned and executed membership drives. Developed unique, gamified training workshops for chapter leaders to develop nonprofit management skills. Managed of two membership staff and up to 100 volunteers on site at AIGA events.

Management and execution of the registration process for AIGA’s national design conferences, leadership retreats, awards galas, professional development programs, scholarships, and competitions. Process standardization and improvement around member and customer engagements via phone, email, and in person. Establishment of documentation procedures for database functionality and membership processing requirements.

Development, design, and implementation of a brand new membership program prior to grand opening of museum. Management of: database, gift processing, social media, member newsletter, and events. Creation and facilitation of unique programming efforts; innovative and unexpected community outreach campaigns. Formation of partnerships with community and business leaders, published articles in local news source promoting museum offerings, collaborated with local filmmaker to create videos and amplify programming.

Assistance of daily operations of gallery, contacting clients and vendors. Organization and management of artworks for project portfolios.

Administrative assistance to the Old Master Paintings and 19th Century Art Department; researching provenance, handling and photographing art, assisting in all aspects of the auction process.

Provided assistance in projects and works by the artist-in-residence; aided in translation and communication for non-Italian speaking artists; administrative activities for exhibitions, openings, and workshops.

Translation and transcription of printed and online communications for sustainable urban development projects.

Cataloguing of G. Marra Collection, detailed measurement and description of objects in 2010 Art Brut exhibition.

Development of programs to expand adult audience; planning and management original public programs for museum; collaboration with Marketing Department to actively promote public programs

Organized and structured registration plan for Annual Conference; processed membership requests and renewals; aided in event planning and execution for Annual Conference.

Guided elementary school children during art activities in Family Lab; reviewed and compiled statistical data for board reports and presentations; researched and edited exhibition placards and marketing materials.

Explored opportunities for grants and avenues for funding; assisted in writing and editing grant applications; collaborated with Event Coordinator for planning and organization.

Served on Art Night Austin planning committee as a gallery representative; curated approximately 250 artist booths setup for Art City Austin 2008; organized and maintained database for approximately 300 past and potential donors.