Lauren Stone Email and Phone Number

I'm responsible for creating bespoke partnerships around existing Global branded events, integrating our radio, digital, talent and new outdoor assets.This includes building a strategy for our radio brands around the creation and development of new events for brand partners.

I run the Strategic Partnerships team within Global Festivals & Events - the new live division at Global. The team creates and pitches bespoke brand partnerships integrating our branded events, our festival portfolio, talent and our radio channels... combining experiential, live and media in new and exciting ways.We have worked with clients such as BMW, Strongbow, BA, Coca Cola and UKTV on partnerships of this kind, creating stand out award winning campaigns.

I conceive, create and deliver partnerships for a variety of clients on national radio stations Capital, Radio X and Heart. Working closely with programmers, presenters and commercial Teams I create branded content partnerships that work for all parties: the client, the talent, programming, and the audience.Projects range from bespoke client-funded programmes, live events, long term sponsorships to tactical competitions and integrated online, video, social and native content… Show more I conceive, create and deliver partnerships for a variety of clients on national radio stations Capital, Radio X and Heart. Working closely with programmers, presenters and commercial Teams I create branded content partnerships that work for all parties: the client, the talent, programming, and the audience.Projects range from bespoke client-funded programmes, live events, long term sponsorships to tactical competitions and integrated online, video, social and native content. Last year, I led the commercial launch of our newest radio brand Radio X; developing new relationships with talent like Chris Moyles + Johnny Vaughan. I developed the strategy for the new brand, with huge success, integrating partners such as O2, Gillette, Strongbow + Netflix into the editorial of our new station on air and digitally. The key focus of the role is the creation of new ideas, moving with the constantly evolving marketplace and digital innovations, developing new properties, using social, mobile and our own music TV channels to develop multi layered campaigns for brands, as well as pushing boundaries with experiential ideas + artist integration. I collaborate and lead projects with multiple teams across the business; including national + regional Sales teams, Programming, producers, TV, Events, Video and Marketing as well as presenting to clients + media agencies.A recent highlight campaign I managed was a bespoke Takeover for “X:Men Days of Future Past” where we transformed XFM into “X-Men FM” with sponsorship, competitions, cast interviews, full digital takeover. This campaign won multiple awards inc Media Week 2014 Gold & Silver Awards and a prestigious Cannes Lion Award (2015).The role requires exceptional project management skills - a great example of this is managing multiple Outside Broadcasts from Disney Florida for Heart, where we broadcast 6 live shows across a week, integrating Disney messaging into the output - live on air, as well as digitally + socially. Show less

I was promoted to head up the team as maternity cover for 15 months. Here I worked even more closely with senior programmers to ensure my strategy for growth aligned with station programming objectives, and my projects were fully integrated into the output of the station. I lead a team of 3 co branded producers and 1 digital editor who delivered each partnership with an unrivalled attention to detail. I ensured the team were leading the way with creativity whilst also increasing… Show more I was promoted to head up the team as maternity cover for 15 months. Here I worked even more closely with senior programmers to ensure my strategy for growth aligned with station programming objectives, and my projects were fully integrated into the output of the station. I lead a team of 3 co branded producers and 1 digital editor who delivered each partnership with an unrivalled attention to detail. I ensured the team were leading the way with creativity whilst also increasing revenue yield.I was responsible for training, coaching + recruitment during this time. Show less

I am a UK humanist wedding celebrant, creating beautiful, bespoke ceremonies for my wonderful couples. I write each ceremony from scratch, meaning that we have a personal and meaningful script for the wedding day. Find out more: www.laurenstoneweddings.comI am also a freelance writer, writing blogs about the wedding industry.

I devised, developed and managed innovative brand partnerships for a huge variety of clients on Absolute Radio and our digital stations, including Microsoft, Kronenbourg and Orange.I am an experienced senior account manager within the world of commercial radio sponsorship and promotions. I sell and manage radio and digital partnerships to a portfolio of London Media agencies and have a great track record. I have 9 years media experience, very strong contacts, and a passion for… Show more I devised, developed and managed innovative brand partnerships for a huge variety of clients on Absolute Radio and our digital stations, including Microsoft, Kronenbourg and Orange.I am an experienced senior account manager within the world of commercial radio sponsorship and promotions. I sell and manage radio and digital partnerships to a portfolio of London Media agencies and have a great track record. I have 9 years media experience, very strong contacts, and a passion for devising, selling, negotiating and managing creative solutions. Show less