Lauren Stone Email and Phone Number

Global product marketing manager for the federal cybersecurity and Device Protection business units. Managing go to market strategy and tasks. This includes project management with product, internal and external creative teams, development of go to market assets, digital and print marketing, and paid media strategies. •Successfully launched over 50 Secure KVM's/ accessories and implemented paid search, LinkedIn ads, CRM, and account-based marketing campaigns. •Consistent communication with product management, sales, creative, operations, financial, and internal communications team.•Conducted market research and delivered comprehensive plan for revamp of cybersecurity landing page resulting in improved UI, lead generation, and bid requests.

•Global marketing lead for federal cybersecurity business unit. Managing go to market strategy and tasks. This includes project management with internal and external creative teams, development of go to market assets, digital and print marketing, paid media strategies and trade show support. •Consistent communication with product management, sales, creative, operations, financial, and internal communications team. •Develop B2B marketing strategies and collateral. •Oversee account based marketing strategy and communication with industry partners at various resellers and distributors. •Marketing support for B2B channel initiatives in healthcare, education, enterprise, state and local government. • Supported federal sales team in 50+ government focused trade shows each year. This includes booth display and marketing materials.• Campaign creation through Salesforce Marketing Cloud; reaching technical end users and channel partners.

•Primary support in closing over $175M worth of transactions•Main liaison between clients, title, escrow, lenders, and cross-functional teams•Drafting, reviewing, and submitting legal documents•Create and approve marketing collateral for print and social channels•Manage database's and content for email marketing•Ensure properties are marketed correctly by writing copy, proofing photography, and reviewing seller disclosures

•Educated home improvement professionals on the Houzz platform while building value around Houzz local marketing and software opportunities•Performed in the top 10%; had a high conversation rate with number of calls and sales opportunities made•Consistently met monthly goals qualifying sales leads based upon specific criteria•Coordinated 300+ meetings between industry professionals and executives

Delivered exceptional customer service; consistently met daily and monthly sales goals

•Leader on five-member team. Helped guide a 501(c) non- profit through the journey of launching their business.•Created, launched, analyzed a survey to determine target market; presented a pitch deck and promotional video

•Partnered with a real world client to identify target market •Created, launched, and analyzed a survey; presented a marketing proposal

•Analyzed each brands standing within the department looking at year-over-year sales•Presented a business plan to upper management which sparked a conversation on implementing new technology in the store•Delivered exceptional customer service; consistently met daily and monthly sales goals

•Proficient in Avimark Veterinary Practice management software.•Communication with clients, data entry and other clerical work.•Manage company website and social media accounts.

Creatively designed apparel for sorority events, managed transactions, delivery methods , and communications with a design team.

Seasonal Sales Associate in the handbag department.