I founded and grew The AdBox, a full-service marketing consultancy focused on hospitality and brand development, working across industries such as hospitality, retail, and agriculture to drive growth and deliver measurable outcomes.Key responsibilities and achievements include:Client Relationship Management: Fostered strong client relationships, overseeing project deliverables and marketing campaigns, with a focus on hospitality brands like Radisson Blu Hotels and Latitude Hotels.Strategic Marketing Leadership: Led digital marketing, branding, and content strategy for major clients, positioning them in competitive markets.Brand & Digital Strategy: Delivered integrated solutions, including branding, advertising campaigns, content creation, and online advertising.Team Leadership: Managed a team of designers, content creators, and marketing strategists to execute campaigns aligned with client goals and market trends.Hospitality Industry Focus: Specialized in hospitality marketing, providing brand consultancy, digital marketing, and design services to help clients stand out in competitive markets.Comprehensive Service Offering:Strategy: Developed marketing plans and budgets based on research, aligning brand objectives with consumer needs and target markets.Design: Created designs that engage, build trust, and drive conversions.Content: Crafted compelling content to drive consumer action.Distribution: Deployed strategies across multiple channels for maximum engagement.Analysis: Monitored and refined strategies to ensure ongoing success.

Coordinated all marketing activities for NWK Agri-Services, a key player in Zambia’s agricultural sector, overseeing promotions, brand management, and media relations. Managed market research initiatives, led rebranding efforts, and handled all PR activities, including media placements and press relations. Worked closely with external agencies to implement advertising campaigns and increase brand visibility in the agricultural and retail sectors.Ran my thesis study on Cross-Cultural Communication Strategies with Small Scale Farmers and used this study to implement effective marketing strategies tailored to the Zambian market.

As a Recruitment Consultant at Precision Recruitment International, I utilized a blend of marketing techniques, business development strategies, and networking to attract top talent and drive business growth in a highly competitive recruitment market.Key responsibilities and achievements include:Client Acquisition & Business Development: Actively pursued and attracted new corporate clients through sales missions and targeted outreach, developing strong relationships to understand their staffing needs and company culture.Marketing & Candidate Sourcing: Led the marketing efforts for the Zambian office, advertising vacancies across various platforms (newspapers, websites, and social media) to attract top candidates. Developed engaging content for job listings and employer branding to enhance visibility.Headhunting & Recruitment: Conducted proactive headhunting, identifying and approaching potential candidates from within industry networks and databases. Managed candidate applications, conducted interviews, and developed shortlists for clients.Negotiation & Career Counseling: Negotiated pay, salary rates, and contract terms between clients and candidates. Provided career counseling and salary advice to candidates, ensuring a strong match between candidates' aspirations and client requirements.End-to-End Recruitment Process: Managed the full recruitment lifecycle, from advertising roles and managing interviews to preparing candidate CVs and liaising with clients for feedback. Ensured a smooth candidate experience from application to placement.Target-Driven Success: Worked towards recruitment targets, achieving placements and generating business leads that directly contributed to revenue growth.

Contribute to creative sessions for project kick-offsManage projects from concept through completionDevelop creative programs and design concepts that meet the business objectives of the organization and that advance our brand strategyEstablish creative directionHelp inspire the creative team of vendor partners; generate multiple concepts for a campaign or projectWork with the account team, strategy team, and copywriters to develop concepts and present to managementWork with internal teams to generate ideas for pitching and proposalsProvide quality control over concepts and projects,

During my 3-month internship, I played a key role in developing creative concepts and design solutions for various client projects, including tenders and rebranding initiatives. My responsibilities included:Concept Design: Collaborated closely with clients and account managers to understand business objectives, creating design concepts and mock-ups for tenders that aligned with client goals.Tenders & Rebranding: Assisted in the creation and rebranding of tenders, ensuring that each proposal met the client’s expectations while adhering to timelines and budgets.Client Interaction: Participated in meetings with clients to discuss project requirements, ensuring design solutions accurately reflected their vision and business needs.Creative Development: Developed design briefs through research and data gathering, working to create fresh, innovative concepts that aligned with client requirements and constraints.Design Execution: Used various media, including photography and computer-aided design (CAD), to bring concepts to life. Contributed ideas and design artwork to ensure high-quality, impactful final deliverables.Attention to Detail: Demonstrated strong attention to detail by proofreading and ensuring accuracy in all design work, from sketches to final art-ready print layouts.Collaborative Work: Collaborated with the design team to refine and present creative solutions, helping to achieve client satisfaction and business success.