Lauren Zuber Email & Phone Number

Indianapolis, IN, US

Remote

Remote

Freelance consulting for nonprofits, focusing on strategic planning, development, and communications.

Indianapolis, Indiana, United States

• Support marketing, communications, and fundraising work
• Manage monthly mass communication to new and retiring milk donors
• Content creation for print, email newsletter, and social media
• CRM Database support to manage financial donors and community partners
• Additional project management and support as needed

Fort Wayne, Indiana Area

• Direct brand and business development, positioning MKM architecture + design as a top healthcare architecture and planning firm in the Midwest
• Develop client pipeline, bringing organizations from research to relationship building to active prospects, through to new client
• Manage marketing efforts to reflect business development needs and brand identity
• Create communication strategies, balancing individual outreach, in person events such as tradeshows and conferences and digital content strategy
• Grow relationships with strategic publications and organizations to expand MKM architecture + design’s audience and brand position
• Manage community outreach including event participation and sponsorships in Fort Wayne and client led events

Fort Wayne, Indiana Area

• Direct Indiana Tech Alumni Association activities, including large scale events such as Homecoming and creating engagement strategies for all segments of alumni: traditional, non-traditional, local, national, and more
• Develop and implement alumni communication strategies through personalized outreach, e-newsletters, web content, and social media
• Serve as staff liaison to the Alumni Association Board, providing strategic guidance and collaborating on events, programming, and the annual alumni scholarship award
• Act as alumni advocate and create opportunities to promote and involve alumni on campus
• Collaborate across institutional advancement areas such as annual giving and strategic community and business partnerships by working to grow alumni involvement in all areas
• Engage with alumni at all levels to build a pipeline of leaders and philanthropic supporters

Fort Wayne, Indiana Area

• Managed relationships between Fort Wayne International Airport (FWA) and airline partners who serve the market, advocating for air service growth when appropriate
• Planned and executed community, stakeholder, and internal events for the Airport Authority, including employee appreciation events, stakeholder update meetings, FWA customer appreciation week, the VIP chalet for the.
• Developed and implemented Airport Authority marketing, PR, and community relations strategies, covering FWA, Smith Field Airport and the recently opened Fort Wayne Aero Center
• Grew relationships with the business community in Fort Wayne to develop a network of advocates through speaking engagements and events such as lunch and learn sessions
• Created and managed Hospitality PAWS, an in-terminal therapy dog program at FWA
• Managed budget for the Air Service & Marketing department, including annual planning and supervision of air service consultant and advertising agency budgets

Fort Wayne, Indiana Area

• Manage community development projects and taskforces within Vision 2020 relating to air service, broadband infrastructure, and a regional network of Gallup Strengthsfinder coaches
• Served as logistics project manager for Regional Cities Initiative proposal process, for which northeast Indiana received $42 million in matching grant funds: developed and executed focus groups, regional tours, large.
• Created and led the launch of a regional field trip event series, established to offer free half day public tours that highlight quality of life assets and development plans in northeast Indiana
• Developed initial talent attraction strategy through taskforce and staff involvement and input
• Support grant review and reporting providing detailed accounts of annual progress within Vision 2020 programs
• Create content for speaking engagements and stakeholder meetings

• Provided account support to Account Supervisor for eight Midwestern Subway DMAs
• Prepared client meeting materials and presentations
• Provided copy and design specifications to agency creative department for print anddigital collateral, including newsletter articles and in-store displays
• Created content for nationally provided Subway digital marketing opportunities includingemail blasts, local web landing pages and Facebook tabs for all 22 Subway DMAs
• Created and managed franchisee-only web portal, customized for all 22 Subway DMAs toaccess newsletters, store updates, and market-specific details

• Conduct research to support social media strategy planning for clients
• Provide administrative support for agency and clients, including billing and mail assistance
• Participate in staff and client meetings under supervision of accounts staff
• Responsible for front desk duties as needed
• Implement and monitor Asher Agency and select client social media strategy through Twitter, Facebook, YouTube and LinkedIn
• Coordinate invitations, attendance, registration and on site materials for Asher Agency social media seminars