• Appointed to leadership role by Club Board and Advisors and manages committee of five students.• Oversees social media strategy, website development, monthly newsletter and advertising –boosting membership and engagement at campus events.

• Work as a liaison between the Club Faculty Advisor and Executive Board and lead weekly meetings.• Engage fellow students in special events; invite diverse guest speakers to discuss career journeys; introduced andmanage a mentoring/networking program.• Planned and executed a Regional Conference focused on Fashion, with speakers from Addison Bay, Nordstrom,and entrepreneurs for 50+ students and 6 speaker sessions.

• Efficiently manage back- and front-end operations, including food/drink prep and POS oversight.• Maintain a calm nature and drive productivity during high-volume periods, simultaneously managing in-person,online, and telephone orders, to provide optimum customer service.• Trained over five new employees and contribute to a positive work environment.

• Works in support of senior leaders and the integrated capability team that drives this premiere multi-brand destination for active fashion.• Shadows marketers and contributes to launches, including market research and influencer strategies, for new seasonal collections.• Prepares wholesale orders for shipping and provides retail assistance at brick-and-mortar location.• Maximizes broad exposure to all aspects of this fast-growing start-up, gaining insights into businessoperations from marketing to logistics and customer service.

• Independently managed social media market research projects and campaigns for pharmaceutical clients; utilizedZi-flow software to create content edits for television and social media platforms; assisted with marketing campaigns; identified target audiences and pitches; focused on brand strategy while creating consumer-based messaging for new pharmaceuticals.• Helped launch Farxiga’s first influencer campaign, leading to a successful multi-million dollar deal.• Collaborated routinely with Creative, Copyright, and Project Management teams as well as a team of AccountExecutives; earned trust to engage clients directly.• Provided daily support to the Account Team; trafficked digital assets to assure progress and client satisfaction;reported research findings on the pharmaceutical industry’s presence on TikTok.• Created/presented an omnichannel strategy for a non-profit capstone project to the entire agency and C-Suite.

Author articles seen in the publication of Worth Magazine for two consecutive years that convey experiences, interviews, insights, and takeaways of being an attendee of Women and Worth submit Work examples can be seen at https://www.worth.com/lbuonomo/