Laurence Vincent

Laurence Vincent Email and Phone Number

Professor of the Practice of Marketing @ USC Marshall School of Business
Santa Monica, CA, US
Laurence Vincent's Location
Santa Monica, California, United States, United States
Laurence Vincent's Contact Details

Laurence Vincent personal email

n/a
About Laurence Vincent

Larry Vincent is an accomplished marketing consultant and educator with over 25 years of experience in the science, tech, and media industries. He is the founder and managing partner of Conclusive, a boutique firm that helps clients create and execute effective brand strategies and customer development. He is also an Associate Professor of the Practice at the USC Marshall School of Business, where he serves as the Academic Director of the Executive MBA program, overseeing the curriculum, faculty, and student experience of this prestigious program. Larry is passionate about sharing his knowledge and insights on branding, marketing, and innovation. He is the author of two award-winning books, BRAND REAL and LEGENDARY BRANDS, and the host of The Findings Report, a podcast that explores consumer behavior and trends. He is also a board member of Alex's Lemonade Stand Foundation, a nonprofit organization that supports childhood cancer research and families. Larry's mission is to help brands and organizations deliver on their promises and make a positive impact in the world.

Laurence Vincent's Current Company Details
USC Marshall School of Business

Usc Marshall School Of Business

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Professor of the Practice of Marketing
Santa Monica, CA, US
Laurence Vincent Work Experience Details
  • Usc Marshall School Of Business
    Professor Of The Practice Of Marketing
    Usc Marshall School Of Business
    Santa Monica, Ca, Us
  • Usc Marshall School Of Business
    Professor Of The Practice Of Marketing
    Usc Marshall School Of Business Dec 2024 - Present
    Los Angeles, Ca, Us
    Taught core marketing curriculum in Full-Time and Executive MBA programs, as well as several graduate electives. Focus on consumer behavior, customer research, product development, and the marketing of disruptive innovation.
  • Usc Marshall School Of Business
    Academic Director, Executive Mba Program
    Usc Marshall School Of Business Jul 2023 - Present
    Los Angeles, Ca, Us
  • Usc Marshall School Of Business
    Associate Professor Of The Practice Of Marketing
    Usc Marshall School Of Business Jul 2022 - Dec 2024
    Los Angeles, Ca, Us
    Taught marketing courses across undergraduate and graduate programs. Member of the Full-Time MBA Core and Executive MBA faculty. Golden Apple award winner for core teaching in 2022 and 2024.
  • Usc Marshall School Of Business
    Adjunct Professor
    Usc Marshall School Of Business Jan 2018 - Jun 2022
    Los Angeles, Ca, Us
    Taught graduate marketing coursework in product development, product management, brand strategy, and marketing research. Golden Apple award winner for teaching (graduate elective) in 2021.
  • Conclusive
    Managing Partner
    Conclusive Jan 2022 - Present
  • United Talent Agency
    Chief Branding Officer
    United Talent Agency Jun 2011 - Dec 2021
    Beverly Hills, Ca, Us
  • Siegel+Gale
    Group Director, Strategy
    Siegel+Gale Aug 2007 - Jun 2011
    New York, New York , Us
    Led the Los Angeles and San Francisco strategy teams for this global strategic branding company, developing programs for large-scale corporate clients.
  • Octagon, Inc.
    Senior Vice President, Music & Entertainment
    Octagon, Inc. Apr 2005 - Aug 2007
    Stamford, Connecticut, Us
    Led the North American entertainment marketing practice of this global sports and entertainment agency.
  • Cabana Group
    Partner, Strategy & Planning Director
    Cabana Group Jan 2000 - Dec 2004
    Co-founder of the agency and leader of the agency's strategy and account planning practice.
  • The Walt Disney Company
    Senior Account Manager, Corporate Alliances
    The Walt Disney Company Jul 1995 - Nov 1999
    Burbank, Ca, Us
    Developed and managed global, multi-divisional strategic marketing partnerships
  • Southern California Theatre Association
    Associate
    Southern California Theatre Association 1993 - 1995

Laurence Vincent Skills

Brand Management Strategy Marketing Strategy Strategic Partnerships Integrated Marketing Brand Architecture Marketing Entertainment Digital Marketing Digital Media Digital Strategy Brand Development Leadership Corporate Branding Relationship Marketing Strategic Thinking Public Speaking Content Strategy Creative Direction Mobile Marketing Market Research Advertising New Media Customer Insight Interactive Marketing Writing Branding And Identity Strategic Planning

Laurence Vincent Education Details

  • Usc Marshall School Of Business
    Usc Marshall School Of Business
    Business Administration
  • University Of Southern California
    University Of Southern California
    Cinema-Television

Frequently Asked Questions about Laurence Vincent

What company does Laurence Vincent work for?

Laurence Vincent works for Usc Marshall School Of Business

What is Laurence Vincent's role at the current company?

Laurence Vincent's current role is Professor of the Practice of Marketing.

What is Laurence Vincent's email address?

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What is Laurence Vincent's direct phone number?

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What schools did Laurence Vincent attend?

Laurence Vincent attended Usc Marshall School Of Business, University Of Southern California.

What skills is Laurence Vincent known for?

Laurence Vincent has skills like Brand Management, Strategy, Marketing Strategy, Strategic Partnerships, Integrated Marketing, Brand Architecture, Marketing, Entertainment, Digital Marketing, Digital Media, Digital Strategy, Brand Development.

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