Lauren Durden Email & Phone Number

Brooklyn, New York, Us

Mother Sauce is a creative & production agency for those who seek to reconnect with the source of their creativity.We believe that art and artists are foundational and integral to the success of any creative or strategic process. Backed by nearly two decades of combined founder experience across full-scale, end-to-end digital and film photo and video production, brand strategy, and creative direction and execution. Capabilities include: - MEDIA PRODUCTION: Art & Creative Direction, End-to-End Production Management- DIGITAL MARKETING: Owned Digital Strategy (social, website, ++), Influencer Marketing & Partnerships- BRAND STRATEGY: Consumer Engagement, Communications, Strategic Partnerships, Experiential & Events

Paris, Île-De-France, Fr

Paris, Fr

Concepted, managed, and executed all above the line consumer engagement and brand communication strategy for Dom Pérignon U.S. market, including:• 360° integrated marketing campaign ideation, planning and roll-out of highest AVE-earning and most viral brand storytelling moments• Paid print, digital, and OOH media plans • Celebrity, VIP, and influencer brand partnerships and campaigns, including gifting/seeding• Earned media pitching and placement strategy for 13 product launches, 5 international brand creator collaborations, and 30+ annual campaigns and activations• Creative content development for owned digital platforms, trade partners & branded moments• Annual multi-million-dollar budget management

Paris, Fr

Conceptualized, developed, and executed:• Brand communications and storytelling• Marketing activities• Brand owned and sponsored event activations• Public relation projects for over 30 brand marketing activations annually, including US market content integration into global social media O&O channels, key global partnerships, and product launches.

New York, Ny, Us

Supported Dir. of Events, Affiliate Sales and Marketing team and Affiliate Sales SVP in: • Planning, executing, and managing corporate and client events• Crafting and distributing creative messaging and newsworthy network/programming-specific information on upcoming releases, premieres, and launches • Managing of vendors and creative agencies for the ideation, creation, and distribution of premium gifts and promotional items• Managing of annual summer intern

San Francisco, Ca, Us

Marketing | Sales Development | Customer Success• Organized and coordinated onsite marketing events for restaurant clients to promote their individual Womply program • Conducted sales meetings and designed product pitches for merchants, resulting in new client on-boarding• Provided post-implementation assistance to clients; oversaw merchant-client service support

Bachelor'S Degree, International Relations And Affairs

Study Abroad, French Language And French Political And Cultural Conflict

Level 1, Wine Steward/Sommelier