Lauren Goldfarb Email & Phone Number

Palo Alto, CA

• Manage marketing, public relations, and communications for arts & entertainment clients including 2019 Regional Theatre Tony winner TheatreWorks Silicon Valley, Lorraine Hansberry Theatre, Montalvo Arts Center, Opera.
• Secure media coverage (print, radio, and television), including placements in CBS Saturday Morning, Forbes, Travel + Leisure, Los Angeles Times, Sunset Magazine, San Francisco Chronicle, KQED (NPR), and American Theatre.
• Craft copy and devise… Show more
• Craft copy and devise strategy for social media, emails, and other marketing campaigns.
• Compose press releases, fact sheets, and other communications for clients Show less

Berkeley, CA

• Led marketing strategy for Teen One-Acts Festival, including social media, budget management, and public relations campaigns
• Planned and implemented social media strategy for Berkeley Rep’s Facebook, Twitter, and Instagram
• Created dynamic copy for FB advertisements, resulting in a 3:1 average return on investment
• Compiled weekly ticket sales and performance availability reports to assist marketing planning
• Created and analyzed post-performance and patron experience… Show more
• Created and analyzed post-performance and patron experience surveys to learn more about audience reactions to programming and recommend potential customer service improvements

Williamsburg, VA

• Created email newsletters and social media content to engage and inform audience prior to show
• Publicized performances through press releases and reaching out to local event calendars
• Facilitated poster distribution for performances throughout Williamsburg, VA

Williamsburg, VA

• Publicized the 2014 and 2015 annual theatre festivals, composed of 5 student-written plays (also student-directed with student actors)
• Increases awareness through social media management and compiling press releases
• Creates posters that highlight key information and gain interest in performances and auditions
• Reads and approves submitted plays

Williamsburg, VA

• Use of Excel and Mail Merge to manage club paperwork for 44 sport clubs to assist with the College's filing and record keeping
• Conducts pre-trip meetings with club representatives, ensuring safe and effective logistics
• Represents Campus Rec at home events, enforcing safety requirements

Bethesda, MD

• Facilitated advance communication for artists, preparing production sheets and hospitality for an 1,800-seat concert hall and 2 popular outdoor concert series
• Recruited targeted groups for performances and successfully booked group sales
• Identified venues with similar programming to influence booking for future summer concert series
• Ensured contract deadlines were met through check requests and compilation of up-to-date spreadsheets
• Managed paperwork and filing… Show more
• Managed paperwork and filing cabinets Show less