Lauren Englisbe Email & Phone Number

• Integrated 3rd-party partner data throughout larger Mailchimp experience, with a key focus on leveraging said to provide rich, actionable customer insights
• Collaborated with internal teams to prioritize features that would enhance Mailchimp x Partner experience
• Launched persistent human-assisted help access point and container

Atlanta, Georgia, United States

*Consolidated 25 decentralized designers and managers into a centralized craft team supporting multiple strategic initiatives; managed and stabilized team through company acquisition*Defined and drove consistent standards for quality and craft excellence*Drove qualitative test for updated Voice & Tone principles and guided internal rollout strategy*Drove.

Atlanta, Georgia, United States

*Led a team of content designers supporting product development across multiple initiatives, including launch of net-new Mailchimp Commerce and Appointments features*Set strategic content vision and guided team through discovery, testing, development, and delivery*Partnered with design, research, product, and marketing teams to shape roadmaps and.

Greater Atlanta Area

*Evangelized user experience and design thinking throughout organization.*Developed and managed new UX, content, and front-end teams; established process for integrating UX/UI pipelines into existing information technology framework.*Created and presented key UX deliverables to facilitate design conversations with developers and stakeholders.*Ensured brand.

Atlanta, Georgia

*Shepherded content through creative process, from strategy to deployment.*Developed content marketing strategies for account management, B2B, and B2C teams.*Championed adoption of content strategy and user experience practices within Marketing, leading to formation of user experience team.

*Writer/editor of educational content and tutorials for Cox Automotive.*Created all product/marketing/informational content for Char-Broil vertical site.*Responsible for Kool Smiles knowledge base optimization and blog content.*Writer of consumer interest pieces and news items for alt_driver, FlyerTalk, Ultimate Coupons.

Greater Atlanta Area

*Editor, writer, and coder of promotional, educational, and instructional content for a B2B company; assisted in development of department editorial standards, calendars, and workflows.*Coordinated content request process for 65 field locations and reduced lead time from 3 to 2 days.*Directed relaunch of key section of manheim.com and supported customers.

Greater Atlanta Area

*Writer/editor of off-site marketing copy for 2200 product descriptions; tailored content for SEO.*As of August 2011, increased Amazon sales by $10/product/week.

Greater New York City Area

*Editor, copyeditor, and copywriter of B2C content; developed and implemented department editorial and Search Engine Optimization standards, calendars, and workflows.*Directed creation and rollout of 5,000 new 400-word buying guides from January–June 2010, which helped grow traffic by 150,000 monthly visits in five months.*Managed team of approximately 40.

Greater New York City Area

*Editor and contributor for Overlooked, Quality Assurance team blog (archives available upon request), which grew to approximately 1,500 monthly visitors in under four months.*Directed blog launch, coordinated story ideas, and established weekly posting schedule.

Greater New York City Area

*Planned and conducted functionality testing and analysis of US, UK, and French product.*Liaised with team members and management to troubleshoot and resolve software issues.

Albany, New York Area

*Taught French 101/French 102 courses using Communicative methodology.*Developed daily lesson plans and activities to engage students.*Created all testing materials.

Albany, New York Area

Albany, New York Area

*Adapted web-side of Help Desk application to suit client needs.*Tailored user interface for inventory-tracking program and programmed back-end.

Albany, New York Area

*Project liaison with outside consultant to update and recompile existing Visual Basic application.*Worked with court system managers to conduct analysis of needed changes.*Tested application and assisted in redistributing to end users.

Greencastle, IN

*Researched synchronization applications between handheld computers and central databases.*Translated a program using an ADOCE connection designed in Embedded Visual Basic into a Visual Basic.NET 2003 environment with Remote Data Access.*Improved program functionality with respect to connectivity and explored time-sensitivity issues.*Presented findings at.

Master'S Degree, Acupuncture And Oriental Medicine

Ma, French Language, Literature & Culture

Activities and Societies: Teaching Assistant

Bs, Computer Science

Activities and Societies: Delta Upsilon Sigma National Scholastic Honor Society

Education record

Education record