Lauren Erlacker Email & Phone Number

Dallas, Tx, Us

Dallas-Fort Worth Metroplex

Thomas Edwards Group is an Executive Search Firm specializing in the direct hire and interim placement of Accounting, Finance, HR and IT professionals. We’ve been in business since 1997 and the Dallas Business Journal has ranked us a Top Search Firm in Dallas and one of the “Best Places to Work” multiple times. Thomas Edwards Group also made the Inc. 5000 list in 2016 and our award-winning team of Search Consultants, which rank among the best and most experienced in the area, includes MBAs, CPAs, former Big 4 Professionals, Controllers, IT Search Professionals, Finance/Banking, and Business Professionals.

Dallas-Fort Worth Metroplex

Dallas/Fort Worth Area

- Led 10 external partners and 9 internal teams in the launch of +4 annual national rebate, financing, and labor warranty consumer promotions (primary contact for 3 vendors)- Developed financial forecasts and strategically allocated a +$26M annual budget aimed at changing consumer behavior.- Transformed data into meaningful insights for key stakeholders (dealers, vendors, field sales, leadership) to take action on- Drove the adoption of Lennox financing (2020 financing volume up 33% and 29% YoY in the US and Canada, respectively)- Identified program's strategic priorities and initiatives to support organization's overall product mix initiatives to drive EBIT- Supported new product introductions and phase of out products - Leadership: (1) Responsible for the growth and development of an employee who supported in the execution, commercialization, and administration of 4 consumer promotions (2) Onboarding partner for new hires

Dallas/Fort Worth Area

- Integrated omni-channel marketing initiatives into the training department's go-to-market strategy for 12 new and existing course offerings- Strategically targeted customers through digital channels to increase branding impressions and conversion rates- Analyzed trends to develop the training department's full sales, marketing, and operational strategy to better understand current market conditions and maximize net profit- Developed and re-imagined the HVACLS story to clearly present its value proposition to Lennox's partners and internal employees

Nashville, Tennessee, United States

- Trained, implemented, and developed best practices for ABB's new CRM, Salesforce.com, to the Eastern Region - Guided sales analysis by providing trends and forecasts to collect performance data - Researched and disseminated syndicated data for 125 outside sales representatives through Salesforce.comProficient in: IIR (PEC), Dodge, BidClerk, and Hoovers databases; Salesforce.com

Nashville, Tennessee, United States

- Prepared high level presentations for upper management - Designed and maintained an Outlook 365 internal portal to hold resources via company intranet; promoted efficiency and improved cross functional communications- Responsibilies included a broad spectrum of sales support functions: co-op reconciliation, sample requests, processing credits, on-boarding new accounts, and coordinating company eventsProficient in: COGNOS Reporting, MapBusinessOnline.Com, Crystal Reporting, Hummingbird, Excel, PowerPoint, Word, Outlook 365, Publisher