Hi! I’m Lauren Baker, a senior marketing student at the University of South Carolina with a strong passion for strategic planning and analytics. In my studies, I’ve enjoyed learning marketing principles and consumer behavior, conducting market research and analysis, and developing comprehensive marketing and communication strategies. With a growth mindset, I excel in creative problem-solving and posses strong organizational abilities. My skill set encompasses goal setting, planning, time management, and effective communication and collaboration, all honed during my time as a Student Consultant at the USC Center for Marketing Solutions. I anticipate expanding and further refining these skills as a Marketing Scholar this fall. If you're curious to learn more about my experiences and interests, don’t hesitate to reach out. Let's connect!