An Award-Winning lash artist and beauty entrepreneur, I am the owner of Allure Lash and Beauty Bar—one of Australia's top lash salons, and Runway Lash Co., Australia's leading wholesaler of lash extension products and supplies. 
Since opening Allure Lash and Beauty Bar in 2014, the business has grown to a team of eight and turns over 7-figures.
 Last year (2019), the salon was nominated for Lash Studio of the Year in the NALA Awards and chosen as a Top 5 Finalist. Aside from my insane love for all-things lashes, I pride myself as being a powerful businesswoman that thrives on sharing my acquired business wisdom with others. Passion for the industry is what fuels me to drive to push the envelope on what's possible in the lash world.After being a finalist for the AusMumpreneur Awards and NALA Awards—three years running and featured in multiple media outlets including Prime7 news, The Border Mail and Professional Beauty magazine and Confessions of a #BEAUTYBOSS podcast. With a deep appreciation for the lash community that has supported me along my journey, I am now giving back through my latest business venture, the Lash Business Lounge.  Through the Lash Business Lounge, I will be mentoring upcoming and established beauty professionals on all aspects of building a recognised and profitable lash business (which many in the industry struggle with). My soon-to-launch website will provide beauty professionals lash specific business training, blogs, lash business resources, masterclasses and more! For media or speaking inquiries: lauren@allurelashes.com.auFor Lash Business mentoring: lauren@thelashbusinesslounge.com