Crafting connection through calligraphy and stationery design. Services include wedding and event calligraphy, custom invitation design, and bi-annual stationery product collections. Proudly created in Macon, Georgia.

I managed and executed all aspects of communication and marketing, including branding, social media, website, enrollment marketing, graphic design, and media relations for the School of Law. I worked directly with all departments within the law school including: Office of the Dean, Admissions, Advancement, and Alumni Relations. > Developed enrollment marketing communications plan annually; create content for email, digital marketing, print, and video for admissions targeting prospects, inquiries and admitted students. > Oversaw website refresh to new WordPress platform partnering with consultants to update 100+ page sitemap, develop messaging platform, suggest updated wireframes, write new content for launch. > Served as editor for Mercer Lawyer – 44 page annual alumni magazine – drive editorial budget and creative direction, coordinate with vendors to execute writing, photography, graphic design, and printing.

• Reinforced neighborhood revitalization efforts by marketing real estate, managing loan programs, designing neighborhood engagement program, and coordinating and overseeing special project development • Developed, launched, and coordinated Neighborhood Incubator program, a Knight Foundation grant project that promoted broad-based resident engagement through individual neighborhoods. Programming included public meetings, Neighborhood Leadership Institute (partnering with J.W. Fanning Institute for Leadership Development), and local resource sessions • Identified target audiences for key programs and tailor marketing strategy and media outlets to specific audience• Designed branding, logo, and website for Revolving Fund Summit, Scenic Preservation Index, and Neighborhood Incubator• Launched MailChimp email campaign to market and promote Revolving Fund Summit, which sold out the conference with 100 attendees, representing over 50 cities and 26 states.• Marketed real estate for sale through instagram, facebook, and events - 11.54% real estate sales conversion in 2018-2019• Created strategic content and graphics for facebook ad promotions to encourage audience engagement and reach • Wrote local and national grant applications - successfully awarded a total $136,000 in grant funding with a total of 8 grants • Developed and monitored project budgets to ensure on track and under budget

• Developed strategic marketing plan for loan program and real estate - implemented print and digital strategies to increase brand awareness • Managed $600,000 loan portfolio encompassing façade and energy efficiency loans with GMS database• Communicated with loan applicants and borrowers regarding the application, disbursement, and repayment process• Conducted property deed research for loan applicants; prepare and file Security Deeds with Superior Court Clerk

• Participated in six-week telethon campaign for Giving to York, an annual fundraising campaign. • Refined communication skills by speaking with alumni to maintain positive relationship with the university and encourage them to support annual fund • Processed direct debit and one-off payments through online database• Personally raised £2,500 for student support initiatives; collectively raised £100,000 as a team

• Served as administrative support for Advising Office, including the Assistant Director and Academic Advisor • Executed administrative tasks such as answering telephones, filing forms, and making copies• Interacted with both potential students and undergraduate students to answer questions regarding the advising process• Helped coordinate and organize events, including quarterly Student Orientation, Portfolio Reviews, monthly Visiting Artists Lectures and annual Spring Graduation• Experience coordinating with all departmental staff and faculty to execute efficient office operations and events

• Seasonal retail opportunity during high-traffic periods, such as Christmas and summer holidays• Listened to a variety of customers to quickly interpret their retail needs and effectively handle their concerns with solutions• Developed customer services skills by interpreting the needs of each individual customer and tailored their shopping experience accordingly• Provided detailed product information and utilized demonstrations for customers to make informed decision about purchase• Received Customer Experience Award for creating a superior customer service atmosphere• Incorporated customer service and communication skills to assist customers and achieve daily and monthly sales goals

• Summer Intern for one of the nation’s largest non-profit statewide preservation organizations• Managed multiple social media accounts, including Facebook, twitter, and tumblr; launched and created The Georgia Trust’s pinterest account• Devised effective marketing strategies to raise awareness through researching and writing original content for social media posts. • Raised online search visibility by 475% through management of social media accounts, which accounted for 14% increase in followers on Facebook and twitter • Researched, wrote and developed press releases for media, following Associated Press format. • Assisted with editorial content for quarterly newsletter, The Rambler, and wrote the feature article, "Georgia's Hidden Gems."• Contributed and edited content for weekly e-blast newsletter sent to over 5,000 email subscribers• Successfully raised awareness through engaging social media strategies for non-profit organization.