Lauren Cleary Email & Phone Number

Arlington, Va

Launched and currently maintaining a floral art studio - growing and creating with dried flowers for you and your spaces.

Washington, Dc

At GovDelivery, I've worked alongside the Director of Digital Engagement Services to stand up the company's consulting practice serving federal and state/local clients. I build and implement strategic digital roadmaps, campaigns and online communities. I help our clients write and design better messages and track what works, reaching more people, and getting more people to take the desired action.Example of clients served:- Michigan Department of Health and Human Services: Foster Care- Michigan Department of Education: Meet Up and Eat Up Summer Meals Campaign- Federal Emergency Management Agency: The Ready Campaign - Department of Labor: Women’s Bureau- Department of Agriculture: Food and Nutrition Service, Summer Meals Campaign- Department of Agriculture: Choose My Plate- Department of the Treasury: Treasury Executive Institute- Department of Transportation: Federal Highway Administration - General Services Administration: USA.gov- City of St. Paul, Minnesota: Public Schools Foundation- Massachusetts Department of Public Health: OPPOSE, Anti Tobacco

Washington D.C. Metro Area

Washington D.C. Metro Area

Bethesda, Md

Served as the “voice” and “look” of Computech, Inc., an IT consulting firm specializing in web development, and custom software development for federal agencies. • Created marketing materials including brochures, case studies, white papers, newsletters, blog articles, videos, conference materials, and charity advertisements; including layout, content creation, graphic design, and promotion.• Crafted and implemented firm’s social media strategy, and developed best practices and resources. • Migrated corporate website for Wordpress and developed and managed all content.• Developed and managed SEO/SEM strategy and tracked and reported on Google analytics.• Lead firm’s public relations efforts and internal employee communications, including producing a quarterly corporate newsletter called “CQ.”• Served as the primary editor and graphic designer for all firm proposals.

Washington, Dc

Developed marketing programs for Blackboard K-12, an enterprise software provider to the education industry. Managed all aspects of strategic partnership with leading provider of learning software applications. • Led six-person team in the development and execution of comprehensive marketing plan for new product offering through partnership; surpassed yearly goal of 75 client product installations within first 9 months.• Restructured K-12 website and created additional content.• Coordinated and executed all marketing aspects of Blackboard K-12’s presence and message at national conferences including the National Educational Computing Conference in San Antonio, TX (18,000 attendees; 25 client presentations, 1,200 new leads). • Implemented lead generation programs through effective promotional campaigns and industry outreach efforts; analyzed results using web analytic tools in order to develop future marketing efforts.• Wrote industry newsletters and editorials; oversaw creation of white papers and case studies.

Washington, Dc

Leader of business development and marketing programs for inVentiv Health Clinical Consulting, a group of scientific experts providing guidance to pharmaceutical and biotech companies. Significantly improved awareness of group’s capabilities internally and externally; implemented and led weekly calls with top management to discuss cross-selling opportunities and opportunities in emerging markets. • Managed relationships and developed business with over 125 clients for Consulting group:• >75% of clients extended relationships by signing new engagements;• Developed new business relationships with > 60 new clients, totaling > $2 million.• Championed the revamp of the Consulting section of inVentiv Health’s website in launch of new brand campaign; created updated marketing materials.• Created and managed a project database of all client activity; used this information to identify new and emerging areas of business.• Coordinated Consulting group’s conference presence and marketing materials at more than 25 U.S. and international conferences and delivered presentations to international audiences.

Waltham, Ma

As part of PAREXEL Consulting, led the development and implementation of a new CRM database. Simultaneously implemented a sales incentive plan that resulted in the highest sales quarter since the inception of the division.• Led the creation of Consulting group’s CRM database, including user requirements, validation plan, and prototype; trained consultants, account managers and administrative staff.• Managed the implementation of a sales incentive plan including reviewing account manager sales results and verifying accuracy to report to management in preparation of bonus distributions.

Cambridge, Ma

CRM database owner for a nationally recognized transportation services and products firm; provided recommendations on best practices for collecting and utilizing information. Managed proposal and prequalification preparation across all business lines totaling pipeline of $10 million. Created all new staff resumes and bios and prepared tailored marketing packets for target prospects.

Bachelor'S Degree, English Literature

Activities and Societies: Marketing Committee Literary Arts Magazine, Stylus, Editor

Education record