Welcome to the new model for creative collaboration. More capable and reliable than a freelancer. More nimble and efficient than a traditional firm. We do good work, for good people, with good people, because we love doing it.We deeply listen to our clients’ needs to create honest and innovative design work that is anchored in an in-depth understanding of strategy for clients across industries. We call this "design for good."At Riveter, a small team means you always get our A-team. That includes a core group of senior-level design and marketing professionals, along with our tight-knit network of talented specialists that allows us to scale our services to your precise needs. And our streamlined process provides just enough structure to keep things moving smoothly while encouraging open, direct communication.

Responsible for planning, developing, implementing and monitoring the overall marketing strategy for Sanderson Wealth Management in a fractional marketing capacity through Riveter LLC. Sanderson Wealth Management is a medium-sized RIA advising high net worth families on all aspects of their financial decisions.

As an independent consultant, I focused on three core services: 1. Guiding clients to solve their business challenges through meaningful, audience-driven strategies, with a focus on making their marketing investment work as hard for them as possible.2. Helping busy freelance designers and writers manage their businesses, their clients, and their workflow better, so they can do more of what they actually love doing. 3. Consulting for in-house marketing teams in an effort to run their departments more efficiently, implementing agency-style roles, workflow, and processes aimed at developing a more meaningful and more consistent creative product.

Provided strategic leadership on behalf of the agency for B2B clients in the manufacturing industry. Lead international product launches and consulted on post-M&A brand equity migration planning and execution.

• Account Service lead on Mattel/Fisher-Price and North American Breweries accounts, 60% YOY organic growth (revenue) and a primary focus in shopper marketing, brand promotions and retail merchandising. • Spearheaded Account Management/Project Management model to increase profitability and minimize headcount through efficient workflow. • Strategic leadership with an in-depth understanding of clients’ business objectives and market, ensuring that marketing communications programs are developed, measured and optimized to achieve desired objectives.• Financial management on behalf of both the agency and the client, including maximizing client’s investments in growth, managing client’s budgets responsibly and ensuring that the agency maintains a healthy level of profitability.• Management of multi-office account integration, leveraging resources throughout the agency including market research, insights, direct marketing, digital, public relations and media.

Developed and executed B2B and B2C campaigns for clients with an average of 20% YOY growth.