- Collaborate with designers, strategists, data analysts, developers and account managers to ideate, sell and deliver breakthrough concepts to clients - Write short- and long-form copy for a variety of target audiences and channels, including landing page copy, social media posts, display ads and video scripts- Use SEO best practices to optimize content and increase search traffic - Establish and shape tone of voice and messaging hierarchies for brands- Lead, direct, and grow junior and mid-level copywriters

- Collaborate with designers, strategists, data analysts, developers and account managers to ideate, sell and deliver breakthrough concepts to clients - Write short- and long-form copy for a variety of target audiences and channels, including landing page copy, social media posts, display ads and video scripts- Use SEO best practices to optimize content and increase search traffic - Establish and shape tone of voice and messaging hierarchies for brands- Lead, direct, and grow junior and mid-level copywriters- Served on Give Back Team and Diversity, Equity and Inclusion Council

- Served as founding member and active skater (2006-2011), marketing and PR director (2009-2012) and principal owner (2014-present) of Cincinnati's first amateur roller derby team- Managed team website, social media, email marketing and PR, helping increase game attendance by 400% and grow social presence to 35k+ followers to date- Co-founded Cincinnati Junior Rollergirls for girls 8-18 in 2011 and coached until 2016

- Hired as inaugural Director of Content Strategy for startup B2B inbound marketing agency- Developed content strategy for tech, manufacturing and healthcare companies to generate sales-qualified leads- Created blog and social media editorial calendars based on clients' goals, buyer personas, keywords and analytics- Edited and optimized all content created for clients' blogs, websites and emails - Managed team of six freelance writers- Became certified in inbound marketing, content marketing and HubSpot marketing software

- Led web, social and email marketing strategy for museum complex with over 1.4 million annual visitors- Tripled Twitter followers and doubled Facebook likes in three years- Launched museum’s Instagram and Pinterest accounts- Increased average email open rates from 20-30% and average clickthrough rates from 2-4%- Assisted in website design updates and launch of new mobile site- Managed social media coordinator and digital marketing interns and volunteers

- Wrote arts, entertainment, pop culture, lifestyle and news stories for print and online- Won first place for Web News Feature in 2010 from Cincinnati Society of Professional Journalists for "Memories of Who Concert Linger"- Blogged about playing for the Cincinnati Rollergirls roller derby team from 2006-2012, leading to two ESPN appearances about the sport’s resurgence

- Covered Ithaca City Hall from May 2000-November 2003- Covered five suburban towns from August 1998-May 2000