After years of experience in communication and marketing in the more "traditional" video game industry, I am now at the helm of Freeground, a development team dedicated entirely to creating unforgettable experiences on Roblox. As an experienced community manager, players are at the heart of my priorities and those of my team.If you want to predict the future, you should pay more attention to Roblox.If you're curious, don't hesitate to connect with me!
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General ManagerFreeground May 2022 - Present- Establish the foundations of a company specialized in Roblox development - Assemble a team of passionate developers and artists to create Roblox experiences - Manage the day-to-day operations of all Freeground from production to marketing - Engage with our players and learn new things about Roblox everyday -
Director Of CommunicationsBkom Studios Oct 2021 - May 2022Québec, Canada- Craft and execute communication strategies to support all branches of the studio - Manage the day-to-day social media activities and internal communications - Lead talented ressources to create impactful communication tools following the company brand - Deploy a company-wide brand change -
Communications OfficerChainsawesome Games Feb 2016 - Oct 2021Québec, Canada- Development and execution of communication plans for the studio's products as well as its corporate image- Daily management of the various social networks and gaming communities of the studio and its products (Discord, Twitter, Youtube, Facebook Groups)- Organization of logistics and representation of the studio at numerous international conventions (PAX, GDC, E3, Gamescom)- Production and oversight over the creation of all marketing material (Texts, Videos, Images)- Creation… Show more - Development and execution of communication plans for the studio's products as well as its corporate image- Daily management of the various social networks and gaming communities of the studio and its products (Discord, Twitter, Youtube, Facebook Groups)- Organization of logistics and representation of the studio at numerous international conventions (PAX, GDC, E3, Gamescom)- Production and oversight over the creation of all marketing material (Texts, Videos, Images)- Creation of online advertising campaigns through social media and gaming influencers- Provide support to the management team for strategic planning, business development, and administrative tasks. Show less -
Community ManagerFrima Studio Jan 2013 - Feb 2016Québec, Canada- Manage all the social network accounts of the studio including the ones from each of the products ( 6 Facebook pages, 7 Twitter accounts, 1 Linkedin page, 2 Google+ Pages )- Handle all the customer service and technical support for all proprietary games- Elaborate and execute a social media strategy for the launch of all proprietary games- Create in-game events for all online games published by Frima- Represent Frima and demo its games at multiple gaming conventions ( PAX… Show more - Manage all the social network accounts of the studio including the ones from each of the products ( 6 Facebook pages, 7 Twitter accounts, 1 Linkedin page, 2 Google+ Pages )- Handle all the customer service and technical support for all proprietary games- Elaborate and execute a social media strategy for the launch of all proprietary games- Create in-game events for all online games published by Frima- Represent Frima and demo its games at multiple gaming conventions ( PAX East, PAX Prime, RTX ) Show less -
Marketing Communication CoordinatorAfi Expertise Sep 2012 - Jan 2013- Manage the social network accounts of the two seperate entities of the company- Produce marketing material such as online and print advertisements for the company and some of its clients- Produce and manage three different monthly newsletters
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Community ManagerGenia Nov 2011 - Aug 2012- Elaborate a social media strategy for the launch of the studio’s very first game- Design the game’s social hub and all of its features- Monitor closely the competition in the browser game landscape to help the design team
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InterviewerInstitut De La Statistique Du Quebec Mar 2011 - Nov 2011- Convaincre les gens de participer à une entrevue téléphonique pour le bénéfice du Ministère de la Santé- Mener des entrevues téléphoniques en anglais et en français- Faire de la recherche sur le web pour trouver des renseignement manquants dans une banque de données -
Creative DirectorPreambule Communication 2010 - Aug 2011
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CopywriterPréambule Communication Oct 2008 - Apr 2010
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Customer Service RepresentativeFuture Shop Dec 2005 - May 2009
Laurent Mercure Skills
Laurent Mercure Education Details
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Communication Publique
Frequently Asked Questions about Laurent Mercure
What company does Laurent Mercure work for?
Laurent Mercure works for Freeground
What is Laurent Mercure's role at the current company?
Laurent Mercure's current role is General Manager of Freeground.
What schools did Laurent Mercure attend?
Laurent Mercure attended Université Laval.
What are some of Laurent Mercure's interests?
Laurent Mercure has interest in Jeux Vidéo, Nouveaux Médias, Nouvelles Technologies.
What skills is Laurent Mercure known for?
Laurent Mercure has skills like Communication, Social Media, Public Relations, Marketing Strategy, Photoshop, Indesign.
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Laurent Mercure
Oaq, Pmp, Lssgb | Associé - Directeur Pratique, Qualité Et Innovation (Nfoe) | Administrateur (Oaq & Roac)Montreal, Qc2gkc.ca, neufarchitectes.com2 +151478XXXXX
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