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Laurent Cayrol is listed as International Business Development at Tailored Perfumes, based in Greater Barcelona Metropolitan Area, Spain. AeroLeads shows a matched LinkedIn profile for Laurent Cayrol.
Laurent Cayrol previously worked as International Business Director at Tailored Perfumes and Export Area Manager - Business Development Manager at Air-Val International. Laurent Cayrol holds Executive Education Sales Advanced from Esade.
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Passionate about travelling and discovering new cultures, I have always been interested in meeting new people from all over the world. This has helped me develop a strong capacity for adaptation and multi-cultural understanding.
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Barcelona, Spain
Driving Tailored Perfumes’ international business expansion from scratch to a successful worldwide distribution in over 50 countries and 20.000 retail doors, by designing and executing distribution and go to market strategies with our local partners. - Managing the day-to-day business of our fragrance lines, Women'Secret, Pepe Jeans and Reebok.- Leading the sales and trade-marketing team. 0/2 000
Perfumes under license: Disney, Barbie, Hello Kitty, Minions (for kids), FC Barcelona, Candy Crush (for adults).Distribution management and Strategy:• Build and develop strong relationships with distributors in the markets (currently Middle East, Asia, Australia, France)• Evaluate the performance of existing distributors and drive actions to ensure that targets are met (sales, margin)• Take part with the local partner in the design and implementation of commercial strategy for each market (marketing & sales)• Management of all aspects of the business relationship with the distributors.• Key Account Manager France: selective perfumery chains.• Follow-up with licensing companies
• Supervision of the activity (net revenue : 41 millions €) : actions coordination, reporting, budget control • Strategy elaboration to achieve the objectives• Management of 2 Product Managers and 2 Assistants
- Elaboration of marketing plans- Implementation: new products development, improvements of the mix, promotions, brand communication- Management of 1 assistant
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Laurent Cayrol works for Tailored Perfumes.
Laurent Cayrol is listed as International Business Development at Tailored Perfumes.
Laurent Cayrol is based in Greater Barcelona Metropolitan Area, Spain while working with Tailored Perfumes.
Laurent Cayrol has worked for Tailored Perfumes, Air-Val International, and Intermarche.
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Laurent Cayrol holds Executive Education Sales Advanced from Esade.
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