Marketing And Strategy Analyst
Current- Responsible for collecting market data and evaluating information from diverse market sources. Analyzing qualitative and quantitative information to support and review new and existing market strategies.Duties:
- Perform market research and analysis on domestic and foreign military defense budgets, industry competitors, comparative technology and programs of record in support of tactical and strategic decision making for senior.
- Develop and present briefings and other related marketing materials to executive management/product lines.
- Support ongoing CDA initiatives: Innovation process, competitive intelligence notebook, quarterly performance reviews and annual strategic plan briefs.
- Evaluate pipeline quality based on sales, profit, bookings, capital expenditures and other financial statistics to keep management informed of the company’s current growth position and forecasted trends.
- Participate in the due diligence and prioritization of acquisition candidates and/or divestiture scenarios by analyzing company history, financials, technology, competitors, growth opportunities, etc.