- Lead the development and management of the company’s social media channels, particularly Instagram- Identify and build relationships with press and influential social media figures- Engage the press and influential social media figures with news from the Restaurant & Bar Design Awards and involve them with the awards experience- Lead the promotion of all initiatives via our own channels and our supporting partners’ channels- Create content for and produce email communications via Campaign Monitor- Project manage and maintain website updates via our web development agency- Other adhoc copywriting, including sales material, press releases etc...

- Planned and implemented the agency’s marketing and communications strategy to support lead generation and positive brand perception - Assisted with the creation of pitch and new business material - Sought out opportunities to promote the agency to journalists - Communications liaison both internally and across the wider company network - Drafted press releases - Arranged interviews and photo shoots - Managed the agency’s social media channels, website and staff intranet - Planned and executed the agency’s schedule of promotional events - Managed campaigns and marketing initiatives through the approval process of multiple internal and external stakeholders - Chaired weekly marketing meetings with the CEO, chief brand officer and group account director - Developed and implemented new processes - Created the agency’s customer experience plan - Budget management

- Proactively target lapsed clients and generated new business opportunities- Negotiate and secure new business- Plan and implement a new business strategy- Identify need months and create initiatives to drive sales- Work with the IHG NZ marketing team to develop MICE marketing promotions- Perform telemarketing activity- Attend industry trade shows- Build and maintain strong business relationship with key partners- Conduct site visits for potential new clients- Attend offsite appointments to promote the hotel- Regularly review the hotel’s competitor set

- Management of all aspects of the marketing department’s workload- Lead a team of Graphic Designers and Copy Writer- Direct the creation of innovative new campaigns - Creation and management of marketing strategies - Develop and implement the email campaign plan, an integral part of the resort’s marketing - Analyse the success of campaigns and report to Senior Management- Budget management- Generating new ways of collating data and database analysis- Copy writing and proof reading

- Part of the events team who maintained the Meeting and Incentive Travel ‘UK’s Best Conference Hotel’ award five years in a row - The management of major client’s events from contract to delivery - Ensuring the expectations of the client and standards of the five star resort through the delegation and supervision of the Operations Team - Attending regular meetings with senior members of the resort’s Management Team - Production and management of contracts and invoices sent to clients - De-briefing each event internally and with the client - Building and maintaining relationships with clients and encouraging repeat business

- Promotion from Events Co-ordinator at Chepstow Racecourse to Events Manager at Bath Racecourse after only eight months - Manage the Event Department Team consisting of an Event Executive and Intern - Development of sales strategies- Focus and motivate the team to achieve weekly and monthly sales targets- Reporting on weekly and quarterly figures - Building and maintaining professional relationships with clients - Ensuring the clear communication of event details to relevant departments- Working in conjunction with the racecourse’s Marketing Executive to produce marketing campaigns

- Handling all event enquiries for major corporate and private clients- Constructing an event from client’s brief, comprising logistics and rates- At the forefront of the sale of event space, contributing directly to the resort’s revenue - The main contact for the client from enquiry to contract- Negotiating rates in compliance with yield forecast