Senior communications professional with more than 25 years of agency and client-side experience, driving communications planning, messaging, media relations, and partnership development strategy for large corporations, start-ups, nonprofits and associations.

Adjunct Professorial Lecturer, School of Communication: "Public Relations"; "Principles of Strategic Communication," "Communication and Society"

Instructor, Master of Professional Studies in Public Relations and Corporate Communications Program: “Elements of Communications Planning”; "Public Relations and Corporate Communications Capstone"; "Conversations About Ethics: Philosophical, Professional and Personal"; "Strategic Career Planning and Management"

I created and implemented integrated strategic campaigns, including branding, messaging, media relations, constituent communications and digital communications, while serving as spokesperson for U.S. trade association and producer of the International CES, the world’s largest annual tradeshow with more than 5,000 reporters in attendance annually. Regularly working with reporters at top-tier media outlets, my efforts resulted in coverage from CNN, The New York Times, MSNBC, Politico and The Washington Post, among others.In support of association's public policy agenda, I grew CEA’s grassroots Innovation Movement to more than 200,000 members and developed talking points, speeches and presentations. I launched and promoted two New York Times best-selling books authored by association CEO, and in two years, delivered more than 200 speaking engagements, 300 op-ed placements, and tripled Twitter audience.

I created and implemented integrated strategic campaigns, including branding, messaging, media relations, constituent communications and digital communications for children's cancer nonprofit organization. I developed talking points, speeches and presentations.

As senior communications counselor, I led public information strategy and programs, including briefing White House Cabinet officials; developing messages, materials and talking points; and planning and managing media relations and events. • I led corporate and nonprofit partnerships program for the White House Office of National Drug Control Policy’s National Youth Anti-Drug Media Campaign.• I developed public education and public health campaigns for consumer products manufacturers, government agencies and nonprofits, including: NIH’s National Heart, Lung and Blood Institute’s Ways to Enhance Children’s Activity & Nutrition ("We Can!") program; Department of Defense TRICARE Management Activity’s "That Guy" campaign; the Cancer Research and Prevention Foundation "Check Your Insides Out" colon cancer awareness tour; and USDA Food Stamps rebranding to Supplemental Nutrition Assistance Program.

I was one of the first employees hired to help open the Washington office for this San Francisco-based boutique technology agency, where we drove $4M gross revenue in first 18 months. I counseled founders, board members and investors regarding PR launch strategies for start-ups in the telecom/technology industries.

I developed and implemented communication plans for a variety of tech/telecom clients, including Comsat International, as well as consumer brands, like The Clorox Company.

I directed the nationwide consumer launch for Sprint PCS, including media, analyst, and community relations; crisis communications; and executive visibility programs. I coordinated public demos and events for media and analysts.