Laurie Cecaci Email & Phone Number

Pleasanton

•Manage daily business for industry leading gift card mall program in more than 2,300 Albertsons Safeway grocery stores across the U.S.•Sustained revenue growth and profitability •Managed multiple components of national partnership including business development, promotional planning, go-to-market initiatives•Collaborated with executives and cross-functional teams in Marketing, Operations, Direct Sales, Legal, Digital, and Finance to influence corporate process improvements, impact decision making and drive business results•Negotiated premium retail space and product assortment on behalf of partners, analyzed inventory needs and sales growth, and anticipated future demand•Led and executed multiple projects simultaneously, including troubleshoot complex problems and improvising solutions to ensure sustained client satisfaction•Top performer, consistently promoted and globally recognized as Blackhawk Belief Award winner in 2015

Pleasanton

•Managed Latisse product sales and patient care •Established and maintained relationships with major pharmaceutical and advertising representatives•Created and conducted all print and radio marketing and administered social media accounts •Produced year over year increase of sales; planned, budgeted and maintained inventory levels to meet demand•Performed all insurance billing tasks for a high volume of patient accounts, while overseeing insurance claims processing for all patients in multiple offices•Efficiently performed a wide range of office administrative duties supporting multiple locations

San Francisco Bay Area

Trained and traveled extensively throughout the Bay Area representing Laura Mercier and Clarins Managed brand awareness, in-store services and promotions, client acquisition and retentionHosted special events at high-end retailers such as Nordstrom, Saks Fifth Avenue, and Bloomingdales.Worked with counter staff to drive salesUsed specialized skills and knowledge to promote products and conduct make-up demonstrations with clients, including educating and advising clients on product usage and personal imageCurrently, self-employed, performing bridal and special events make-up on personal clients.

B.A., Organizational Communication- Focus In Media

A.A., Liberal Arts

Activities and Societies: Radio Las Positas-- Station Manager Cheerleading Team-Chabot CC